26/01/2022
👋 Whether you're a new or existing business, small or large, these are the top four factors that will influence your rank 📈 in Google when you're wanting more local business.
📍Most businesses can't just change their location to improve rankings so we'll leave that one for now and focus on Google My Business listings (GMB).
🔎 Now more than ever Google is pushing businesses to be very active on GMB listings and treating it like a micro profile to post updates, news and offers. Theres no excuse with this one, it's too easy. Just make sure your GMB listing is 100% complete too.
🔗 Whilst you never hear anyone call it the world wide web anymore, it's called that for a reason. It's a web of interconnected nodes all pointing at each other but some more than others. If there are no other or very few websites are linking to yours it signals that it's not very useful for people searching. Citations accross business directories are a great start to getting your businesses website on the map.
📝 We're at a point where useful and relevant information is no longer seen as a great thing; it's a standard. Great content now offers value to potential customers which typically means offering something for free which can be something as simple as expert insight that makes those who are interested a little more likely to want to find out more...
..a little bit like this post. Probably a bad example, as this is simply meant to demystify and help out a tad.
Our knowledge and experience is free and there's never a stupid question asked, so feel free to ask away. 👇