22/06/2026
Last Thursday night at this year’s ITV Showcase event in Manchester was pure entertainment from start to finish – true to the channel’s DNA.
Hosted once again at HOME Mcr, it’s the biggest advertiser event outside London, and provides 500 advertisers and agencies (including us!) with an inspiring preview of ITV Commercial’s newest innovation, creative opportunities and most exciting programmes.
We heard from Dr Karen Nelson-Field on the science of attention, saw the newest commercial announcements, and got a sneak peek of some of ITV’s best upcoming content. 👀
Lifestyle content creator, Rollin Funky (Clara Holmes), gave a brilliantly insightful guide to high-impact sponsorship and advertising slot opportunities for ITV’s major future network releases.
We even had a go at The 1% Club… let’s just say none of us made the finalist stage! 🙈
Huge congratulations to Lucy from Emergency Hero, who won £100K of ITV ad spend – and we celebrated with her at the afterparty. 🎉
Left entertained, energised, and definitely wanting more, it was fantastic to also be joined by Claire and Georgia from Hazlemere Windows, Doors & Conservatories.