Phil Carrick

08/05/2026

WTF moment of the day 👀🤖

Meta reportedly had people reviewing footage captured from AI Ray-Ban glasses…

including:
❌ private conversations
❌ banking details
❌ people in bathrooms 😳

and then SACKED over 1,000 employees!

Honestly…

AI is moving VERY fast.

The businesses that use it sensibly will probably fly over the next few years…

…but stories like this are a reminder that we also need some common sense with it all 😅

08/05/2026

Most local businesses are only a few tweaks away from showing up properly on Google 👀

Meanwhile…
some businesses are still hiding on page 7 beside abandoned websites from 2012 😭

I’ve been quietly building TrustedTradesNI.com to help local businesses across Northern Ireland get more visibility online — while also testing SEO, AI automation, reviews, rankings, and all the geeky stuff I probably enjoy far too much 😄

It’s actually starting to rank surprisingly well already 👀🔥

And yes…
if you’d like your business featured on the platform for FREE, just give me a shout 👍

No complicated forms.
No weird sales pitch.
No agency waffle.

Just trying to build something genuinely useful for local businesses.

👇
https://trustedtradesni.com

07/05/2026

Business owners in 2026 still manually chasing reviews and replying to the same messages every day like… 😅☕🔥

Meanwhile AI is sitting there like:
👉 “I can literally automate that for you” 🤖

The more I learn about AI automation, the more I realise most businesses don’t actually need more staff…

they need fewer repetitive tasks 👀

Things like:
✔ follow-up messages
✔ review requests
✔ lead replies
✔ appointment reminders
✔ admin tasks

Honestly, this stuff is fascinating 🤓

So I’ve now started building:
👉 Smart AI Automation for Businesses

(Yes… I’ve fully entered AI geek mode 😄)

👇 First guide:

Discover practical ways AI automation can help UK small businesses save time, reduce admin, improve customer response times, and automate repetitive tasks.

06/05/2026

You don’t need more customers.

You need to actually show up in front of the ones already searching 👀

Most businesses are closer than they think…

they’re just missing a few simple things.

👉 Which means someone else is getting those enquiries 😱

Here’s why it happens:
https://www.philcarrick.com/why-businesses-not-showing-up-on-google

05/05/2026

Random one… but it got me thinking 😅

Blocked drain.
It happens.

What do you do?

👉 Google it
👉 click the first thing that looks decent
👉 hope they answer

That’s it.

That’s how most people choose a business now.

Been building something around this and looking at how people actually search locally.

Example 👇
https://trustedtradesni.com/blocked-drain-belfast

Mad how many businesses just aren’t showing up when it matters.

(Which basically means… someone else is getting that job 👀)

04/05/2026

Quick one…

If someone in Belfast has a burst pipe right now…

they’re searching Google for an emergency plumber.

This is the kind of page they’ll land on 👇
https://trustedtradesni.com/emergency-plumber-belfast

Real searches = real enquiries.

Most businesses just aren’t showing up when it matters.

Build pages like this if you want to help maximise your SEO value!

Worth a look 👀

02/05/2026

Quick one…

When was the last time you Googled your own business?

Not just the name…
👉 but what a customer would actually search

“plumber near me”
“physio Belfast”
“best electrician near me”

Because here’s the thing…

Most local businesses aren’t far off.

They just don’t look as active, trusted, or established as the ones getting the enquiries.

And that’s often the difference between:
👉 getting chosen
👉 or getting skipped

I’ve been checking a few local businesses this week and honestly…

Some are missing really simple things:

not enough photos
no website linked
not much recent activity

👉 Small stuff… but it makes a big difference.

So I built a quick (free) Google Visibility Check (yep, I built it).

Takes about 60 seconds and shows:

how you’re showing up
what’s holding you back
what to fix first

No jargon. No pressure.

👉 https://www.philcarrick.com/google-visibility-check

You might be closer than you think 👍

Check your Google visibility score and see why you're not getting calls.

27/04/2026

Local business owners — quick free tool if useful 👇

I’ve built a Google Visibility Checker that shows how visible your business is when people search locally.

Things like:
“near me”
“best [service] near me”
“[service] in [town]”

It gives you a quick score and some simple fixes.

Takes 30 seconds. Free to try here:

Check your Google visibility score and see why you're not getting calls.

21/04/2026

Ever feel like your business is actually INVISIBLE on Google? 👻

You’re out there putting in the hours: serving the best coffee in town, styling hair, or running a local gym: but when someone nearby searches for what you do, your name is nowhere to be found.

It’s frustrating as heck. You know you’re the best at what you do, but if Google doesn't show you, you’re basically handing your customers over to the big chains or the competition on a silver platter. 😤

I talk to UK small business owners every day who are sick of the "marketing mystery." Whether you’re a tradesperson, a salon owner, or run a local cafe, you shouldn't need a degree in tech just to get found.

That’s exactly why I built the Google Visibility Checker. 🛠️

It’s a quick, jargon-free "Health Check" for your business. No fluff, no sales pitch: just a clear look at how visible you really are (or aren't) and what’s holding you back.

Stop guessing and start winning the local search game. 📈

Check your score here:
https://www.philcarrick.com/google-visibility-check

Let’s get you found! 🤝

17/04/2026

Why are some businesses getting all the calls from Google… and others getting nothing? 👀

Most people think it’s down to who’s “best”.

It’s not!

It’s usually just who:

👉 shows up
👉 looks more active
👉 looks more trusted

That’s who gets the call.

I recorded this quick video showing exactly how it works 👇
🎬 https://youtu.be/dUeGmvynigQ

If you want to see how you’re actually showing on Google:
👉 https://www.philcarrick.com/google-visibility-check

Takes about 60 seconds 👍

Most businesses I check aren’t far off…

They’re just missing a few things that quietly push them below competitors.

👉 Free Google visibility check (takes 60 seconds):https://www.philcarrick.com/google-visibility-checkMost local businesses think they’re doing alright on Go...

17/04/2026

Spring clean your Google profile… or someone else gets the calls 👀

Spring’s here.

Busier jobs, more enquiries, longer days.

But here’s something most businesses forget:

👉 Their Google Business Profile is sitting there… untouched.

And that’s often the difference between:

📞 getting the call

or

❌ losing it to a competitor

Quick 5-minute “spring clean” that actually makes a difference:

✔️ Update your photos

If your latest photo is from last year… time for a refresh. Show recent work, your team, real jobs.

✔️ Post something new

Google loves activity. Even a simple update helps you stand out from businesses doing nothing.

✔️ Check your opening hours

Sounds basic… but wrong hours = lost trust instantly.

✔️ Link your socials

Google looks across the web now — make sure everything connects.

✔️ Reply to reviews (even old ones)

Shows you’re active and that you actually care.

Most businesses I check aren’t far off…

They’re just missing small things like this that quietly push them below competitors.

👉 And when things get busy… those competitors get the calls.

If you want to see how you’re actually showing on Google:

👉 https://www.philcarrick.com/google-visibility-check

Takes 60 seconds 👍