Wisdom Marketing & Research

25/02/2026

Brilliant marketing opportunity seized by .
Bravo !

10/11/2025

Sharing with all my local business owner contacts; a great way to raise the profile of your business and generate valuable recognition for your work and achievements.
I have helped various local businesses with securing their nominations, preparing their award submissions and generating media coverage/PR.
➡️ Contact me if you feel you would benefit from such support.

04/11/2025

The annual tradition has arrived with a John Lewis & Partners retro music experience, laced with emotion.
Thoughts on this festive tv ad?
Any others you particularly love or loathe?

14/11/2024

It’s that time of year… heralding the festive season is this year’s John Lewis storytelling Christmas ad.

‘The Gifting Hour’ transports viewers on the shopping journey of a woman, as she searches in a John Lewis store at closing time for the perfect gift for her sister. The search takes her through a rack of dresses into a world of memories, where scenes unfold from her childhood and teenage years.

The ad soundtrack is ‘Sonnet’ from Ivor Novello Award-Winning Richard Ashcroft.

Like it or not? Who are this year’s retail Christmas ad winners (and losers)?

https://youtu.be/55ghIHTaRzM?feature=shared

Give knowingly 🎁 No matter how late you leave it. to Sonnet from Richard Ashcroft https://RichardAshcroft.lnk.to/Sonnet2024IDDescripti...

21/02/2024

Interesting branding development, a thumbs up or down for the move and design? We’re not sure we ever noticed the detail, but now it’s been mentioned…

Tate & Lyle's Sugars, which owns the product, claims a new logo will appeal to modern shoppers.

11/12/2023

Amid all the Christmas madness, couldn’t resist sharing this short version of Chanel’s ad for Bleu de Chanel. The actor/model plays the role of W***y Wonka in the new Wonka film…

This evocative Moody Blues track heralded many a ‘slow dance’ at the discos of our youth, unlocking an array of teenage memories!
https://m.youtube.com/watch?v=zp7YZN9utl8

For those for whom this may truly resonate, the full Chanel ad version can be found here: https://m.youtube.com/watch?v=Mim-vSwhxZI
Enjoy!

CHANEL | CHANEL COMMERCIAL | TIMOTHÉE CHALAMET: THE NEW AMBASSADOR OF BLEU DE CHANEL - CHANEL FRAGRANCE | CHANEL COMMERCIAL | TIMOTHÉE CHALAMET | TIMOTHÉE CH...

09/11/2023

Well this is an interesting Christmas ad…how do you feel about this, and this year’s other retail offerings from M&S, Aldi, Morrisons, Sainsbury’s, ASDA, Tesco, Lidl etc.?

It’s a real challenge to achieve a balance between the traditional and the modern, whilst ensuring inclusion for all, and delivering entertaining cut-through advertising!

Which are the best seasonal ads so far?

06/07/2023

Will you be joining, or is another chat channel too much? Just for social use, or could businesses benefit?

Threads: Instagram launches app to rival Twitter

Mark Zuckerberg is hoping Threads, his Instagram-linked app, will beat Twitter on numbers.

30/04/2023

What it says on the tin 😀

10/11/2022

Christmas has officially started! Great story-telling work JLP…
https://youtu.be/scmTzJOW-6s
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It is difficult to imagine French intellectuals having a passionate conversation about a Monoprix ad, and even the angriest American commentators don’t seem ...