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Iris Marketing & Training An experienced media and marketing consultant, with a focus on creative partnerships and development of social media content strategy.

A good reminder of some key do’s and don’ts on social in 2019
19/02/2019

A good reminder of some key do’s and don’ts on social in 2019

A lot can be said about what to do and what not to do on social media; some things are opinion, some are hogwash, and some are just plain common sense. Here are some of my top do's and don’ts for 2019.

A really useful tool for your social media planning. Download this marketing calendar highlighting key dates in 2019
28/01/2019

A really useful tool for your social media planning. Download this marketing calendar highlighting key dates in 2019

Download your essential Twitter marketing resource

A Year in Review - Instagram 2018
17/12/2018

A Year in Review - Instagram 2018

Instagram has released its listing of top trends for 2018, highlighting the most popular GIFs, filters and communities for the year.

Some great new developments for business pages on Linked In
19/11/2018

Some great new developments for business pages on Linked In

LinkedIn has given its business Pages a revamp, adding in a range of new tools to help make LinkedIn Pages more engaging and active.

Understanding how to get the most out of the Instagram Nametag
08/11/2018

Understanding how to get the most out of the Instagram Nametag

Instagram recently launched its 'Nametag' tool, which simplifies the process of following another user to scanning a photo. But can this tool help you expand your audience?

A round up of new updates on Instagram for 2018 and how to use it for your business
31/10/2018

A round up of new updates on Instagram for 2018 and how to use it for your business

Instagram has maintained a steady stream of updates and improvements throughout the year. Here's a summary of the key updates marketers should take note of.

Time management seems to be one of the biggest challenges for social media management - here are some great tips
29/10/2018

Time management seems to be one of the biggest challenges for social media management - here are some great tips

These digital marketing tools and tips will help you maximize your limited time and capacity.

A reminder of the power of the #
17/10/2018

A reminder of the power of the #

The article is about hashtags and their impact on business. It shows kinds of hashtags, their profit for every brand, and ways how to use them correctly.

The success of social media is all about making connections. Check out this fantastic infographic on creating effective ...
15/10/2018

The success of social media is all about making connections. Check out this fantastic infographic on creating effective ‘viral’ content. At our recent training sessions Lindsey talked about “Sharing is caring” and the importance of making an emotional connection - this infographic from Concordia University echoes that.

Explore how and why things go viral with our infographic detailing the essential elements to effective and shareable content.

Some interesting ‘what no to do’ on social media. A good reminder !
10/10/2018

Some interesting ‘what no to do’ on social media. A good reminder !

What are the things brand do that spur people to press 'unfollow'? Here's a list of the key things to avoid.

Developing social media guidelines for kids is essential. I am sure we all worry about the impact on their social skills...
05/10/2018

Developing social media guidelines for kids is essential. I am sure we all worry about the impact on their social skills and long term mental health so welcome and look forward to the findings

The health secretary - a father of three - says he is worried about the impact on children's mental health.

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