14/07/2026
A sneak peek of something I’ve been quietly working on…
Launching this month, Throne Vets is an independent veterinary practice in Glasgow bringing premium veterinary care directly into the home through its fully customised mobile veterinary clinic.
Created in collaboration with .co the identity was designed to occupy a distinct position within the veterinary sector. Rather than feeling clinical or corporate, the brand balances professionalism with warmth to create a calm, reassuring experience that reflects the way the service is delivered. Every element was considered to reinforce trust, compassion and convenience, helping make veterinary care less stressful for both pets and their owners.
I can’t wait to share the full identity and the thinking behind it very soon.