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Marketing has changed so much over the last few years that many businesses are really struggling to know what to do - We help, simple as that.

03/01/2025

Getting a strong grasp of digital marketing is important for small businesses. Here are the best tools to help you. https://zurl.co/QI0K

What are the best digital marketing tools for your small business? We look at six of the best to promote your company online and on social.

01/01/2025

What exactly does ‘attention’ mean in the context of advertising, and how can it be accurately measured and utilised to optimise campaigns? https://zurl.co/gYRy

Attention is key to understanding the effectiveness of media and creative, but we need a standardised definition and methods for measuring it.

30/12/2024

Planning your 2025 marketing strategy is crucial for success so here are five tips to help you shape a marketing plan that drives results. https://zurl.co/xlcS

These five tips will help you shape a marketing plan that drives results.

26/12/2024

Has X become too toxic for business? https://zurl.co/09xD

pemAs Elon Musk continues his one-man mission to create the most antisocial social media platform, organisations such as the BMA and L...

24/12/2024

Marketing Matters – and all teams should know its value. https://zurl.co/HkKO

Marketing has rapidly evolved, with teams now juggling multiple roles while proving their value across the business.

20/12/2024

Data shows effectiveness builds as more channels and touchpoints are layered in but brands and their agencies need to ensure everything is served up in a coordinated way. https://zurl.co/0RUL

Data shows effectiveness builds as more channels and touchpoints are layered in but brands and their agencies need to ensure everything is served up in a coordinated way.

18/12/2024

By 2025, 81% of retail and consumer-oriented businesses are expected to shift their businesses to AI automation. https://zurl.co/xMVy

Discover the role of AI for a small business in digital marketing. Learn how you can boost productivity, generate leads, and build strong customer relationships.

16/12/2024

Why local SEO is very much alive and remains crucial for businesses aiming to attract nearby customers. https://zurl.co/L2tJ

Is local SEO dead? This question has been buzzing in digital marketing circles lately. As search engines evolve and new technologies emerge, businesses wonder if their local SEO efforts still matter.

12/12/2024

Marketing is at its best when it’s real. Authentic marketing combines data with creativity to build trust, spark connections and make people feel seen. https://zurl.co/9Fil

Marketing is at its best when it’s real. Authentic marketing combines data with creativity to build trust, spark connections and make people feel seen.

10/12/2024

Exploring the role of AI in transforming voice search, its impact on SEO strategies and essential best practices for optimizing content for voice search. https://zurl.co/tDJT

Look into the future of SEO with AI. Learn how to boost your voice search strategies and dominate conversational queries today.

06/12/2024

Key challenges small business owners are facing this holiday season, with practical marketing strategies to help face these hurdles. https://zurl.co/6alZ

A look at key challenges small business owners are facing this holiday season, with practical marketing strategies to help make the most of it.

04/12/2024

The complexities of digital marketing ethics. Actionable insights for maintaining consumer trust while continuing to deliver relevant, effective marketing strategies. https://zurl.co/13BQ

Is your marketing strategy heavily reliant on data streams that may soon be restricted?

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