21/03/2025
Steam & Brew is a coffee shop and roastery located in Semarang. Established in 2017, Steam & Brew embraces a minimalist and intimate concept inspired by Australian and Japanese coffee shops.
In 2022, Steam & Brew underwent rebranding to mark its 5th anniversary. "Keep Moving" became the central theme, inspired by Steam & Brew’s commitment to continuously striving for the best, especially in the post-pandemic era.
Its identity also evolved, with "Personal" as the key concept in the development and exploration of the logo. To reflect a personal touch, the logo features the handwritten signature of Steam & Brew’s owner. Among many handwriting samples, the best one was carefully selected to become the brand’s main identity.
Karja for .co ☕️