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Contact details of all media suppliers in the Irish market, including TV stations, Radio stations, outdoor advertising, advertising agencies, PR firms, photographers, printers, direct mail, production companies and many more. Latest industry news.

07/07/2021

ShareBy Mayank Sharma, Widespread snooping on users in real-time alleged The Irish Council for Civil Liberties (ICCL) is suing a branch of the Interactive Advertising Bureau (IAB) and the broader online marketing industry, accusing it of facilitating “the world’s largest data breach.” The New ...

07/07/2021

ShareBy Ellen Bennett, Ellen Bennett is the founder and CEO of Hedley & Bennett, an apron and kitchen gear brand that outfits many of the best chefs in the world. Since starting the business in her L.A. home, Ellen has grown H&B into a multi-million dollar business. They have collaborated with Vans,...

06/07/2021

ShareBy Nick Brogden, Not only does content increase a brand’s visibility, but it also educates and persuades prospects to take actions. The global B2B ecommerce market is valued at $12 trillion, and this number is expected to grow by 17% in 2021. And today, more than 90% of B2B marketers use cont...

06/07/2021

ShareBy Neha Tandon Sharma, The world of social media is turning into a school of sorts where teachers (read: rule regulators) will call out the defaulters for failing to follow guidelines. The UK regulator for advertising called Advertising Standard Agency (ASA) has launched a new initiative in a m...

06/07/2021

ShareBy Paul Melcher, You walk through the supermarket aisle until you face various choices for the product you wish to eat. In the case of cereals, it can be 20 or more different options. You reach out and pick one, which you feel is the right decision based on a well-educated process. In fact, whe...

05/07/2021

ShareBy Jessica Bursztynsky Twitter’s been on a creator-focused tear. The company announced its first subscription service earlier this month, called Twitter Blue. It now lets people tip select users through the app, and the company acquired newsletter platform R***e to allow creators to publish a...

05/07/2021

Share By Glitch Digital Native ads are ads that are less obvious than traditional banner or display ads Native ads are ads that are less obvious than traditional banner or display ads. The content of native ads is embedded into the messaging of the media that it accompanies. These ads are paid just....

05/07/2021

ShareBy Thomas Hobbs The global pandemic has boosted consumer appetite for shoppable video and accelerated the move towards an on-demand economy. At The Drum’s Digital Transformation Festival, during a fireside chat, Stuart Heffernan, head of e-commerce at Pernod Ricard, and Nicola Spooner, vice-p...

01/07/2021

ShareBy Joe McKendrick, Is there a way for IT leaders to be proactive about AI and machine learning without ruffling and rattling an organization of people who want the miracles of AI and ML delivered tomorrow morning? The answer is yes. How should IT leaders and professionals go about selecting and...

01/07/2021

Share By Dan Haverty When it’s allergy season you ask for a “Kleenex” instead of tissue paper; you might enjoy a “Popsicle” on a hot summer day instead of an ice pop; and you “Google” something when you need to search the internet for information. This is expert branding in action. Som...

01/07/2021

ShareBy Nick Statt It’s too early for VR ads. Facebook found out the hard way. Facebook’s quest to experiment with advertising in virtual reality took on the familiar three-act structure of tech backlash. The test was announced on June 16 and caused reasonable concern among critics and players o...

30/06/2021

ShareBy Natalie Stewart, If you struggle to come up with new content ideas to create and publish, here are some sites and methods that can help! Content creators need a constant flow of fresh, clickable ideas. Finding these ideas can be difficult, especially when you’re just starting out. While st...

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