TBH Strategy

TBH Strategy Helping small businesses grow online | Social Media Strategy & Management | 🌍 Kerry, Ireland

Be honest with yourself for a second.How many of these sound familiar?If you ticked even two of these, your business nee...
16/06/2026

Be honest with yourself for a second.

How many of these sound familiar?

If you ticked even two of these, your business needs a content strategy ASAP.

The sooner you start the sooner you help your business grow.

Swipe through and get in touch if you need a social media strategy.

You're posting consistently, but nothing seems to be working.Here's what's usually going wrong, and it's more fixable th...
11/06/2026

You're posting consistently, but nothing seems to be working.

Here's what's usually going wrong, and it's more fixable than you think.

Swipe through and tell me in the comments which one sounds most familiar!

Most businesses are only doing one type of content.There are two types of content every business needs:VISIBILITY conten...
09/06/2026

Most businesses are only doing one type of content.

There are two types of content every business needs:

VISIBILITY content, gets you seen by the right people. Personal stories, honest takes, relatable posts, broad observations. Goal: reach and recognition.

CONVERTING content, turns your audience into enquiries. Frameworks, proof, case studies, breakdowns of how you solve problems. Goal: trust and decision-making.

If you only post visibility content, you get followers but no clients.
If you only post converting content, nobody new finds you.

You need both. That's the balance a good content strategy creates.
Swipe through to see exactly what each one looks like, and which one your business is missing.

I include both in my social media strategy for each business.

Save this🔖

If your content isn't converting as you'd like, try posting for the different stages in which your customers are (find w...
04/06/2026

If your content isn't converting as you'd like, try posting for the different stages in which your customers are (find what to post in each slide):

- Unaware
- Problem aware
- Solution aware
- Product aware
- Most aware

Swipe through to see the 5 levels, and exactly what to post for each one.

Save this. It will change how you think about every post you create from here on.

03/06/2026

Tralee, Co. Kerry, one of the most beautiful places in Ireland, and the base for TBH Strategy.

Local businesses are the backbone of Kerry. I'm here to support them and help them grow online. 💚

If your business is here, or anywhere in Kerry, and your social media isn't reflecting how brilliant it actually is, let's change that.

DM me here or email me at [email protected] 📧

CLIENT'S RESULTS:When this local business came to me their content was barely reaching anyone new, almost all their view...
02/06/2026

CLIENT'S RESULTS:

When this local business came to me their content was barely reaching anyone new, almost all their views were from people who already followed them.

After one month of strategy and consistent content this is what we achieved:

- Views: 12,115 → 33,499
- Reach: 6,830 → 18,885
- 97% of views now from brand new audiences.
- 43 new followers gained.

Just by applying a clear strategy and consistent content that reaches the right audience.

This is what TBH Strategy can do for local businesses in Kerry, and the reason I started this business.

If your social media could do with results like these DM me. Let's have a chat.

Not ready for a monthly package yet?The TBH Strategy Instagram Set-Up Package is for you!What's included:✅ A one-to-one ...
28/05/2026

Not ready for a monthly package yet?

The TBH Strategy Instagram Set-Up Package is for you!

What's included:

✅ A one-to-one consultation to understand your business
✅ Full Instagram profile set-up & optimisation
✅ A content strategy tailored specifically to you
✅ A content calendar so you always know what to post
✅ I sit down with you and go through everything so you have the tools and knowledge to start posting. (~30min - 1h)
✅️ Everything set up so you can run it yourself with confidence.
->Introductory price: €200 (one-off)

Interested?
Send me a DM and let's have a chat.

Save this post, you'll want to come back to it!33 ways to get more sales from social media right now:1. Follow up every ...
28/05/2026

Save this post, you'll want to come back to it!

33 ways to get more sales from social media right now:

1. Follow up every past lead
2. Post a clear summary of what you offer
3. Email your list with a reminder of what you offer
4. Offer past clients an incentive to return
5. Ask for referrals (with a reward)
6. Recycle past posts that converted
7. Share your availability (create scarcity)
8. Share client feedback with context
9. Post a round-up of reviews
10. Share your own success story
11. Go live and explain what you do
12. Answer a common objection publicly
13. Share a common mistake you help fix
14. Share why you genuinely love what you offer
15. Post who your offer is NOT for
16. Show your product in action
17. Reintroduce yourself on every platform
18. Use your Google Business Profile and repurpose your content there
19. Introduce yourself in local Facebook groups
20. Collaborate with a complementary business
21. Create patter-interrupting content that stops the scroll
22. Create a limited flash offer with a clear deadline
23. Post about your offer 6 times in 48 hours with a strong last call
24. Boost a post to your ideal clients
25. Run a giveaway
26. Host a discounted discovery session
27. Do an "I'm looking for..." call-out post
28. DM new followers with a welcome message
29. Use Story polls and DM everyone who votes
30. Ask your audience to share your content
31. Search local Facebook groups for posts to respond to
32. Use Story polls to spark conversation in the comments
33. Host a discovery session

Which number are you doing this week? Drop it below 👇

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Tralee
V92

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