Coppertops Digital Marketing

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Coppertops Digital Marketing Creating custom websites for business owners who want to grow their sales online Talk to us today to see how we can help

Coppertops Digital Marketing provide you with a strategy to optimise your use of all the tools including Web Design, Social Media, SEO, Content Marketing and Email Marketing that are available for you to use to grow your business. We believe that with an effective and manageable digital strategy, using the right tools, any business can harness the power of the online world and make a real difference to their bottom line.

Don't you love it when a plan falls apart? 🙃Last week's Content Blast call was meant to run as usual. Then I changed my ...
26/06/2026

Don't you love it when a plan falls apart? 🙃

Last week's Content Blast call was meant to run as usual. Then I changed my mind on the drive over.
I asked one question: is content actually getting posted? The answer was no. Not for lack of trying, but because they've been deep in work on their offers, messaging and strategy.
Planning content on top of an unclear strategy is hard. So I suggested we use the hour for strategy and clarity instead. Definite yes.
An hour of sounding out ideas, reviewing layouts and building a plan, just a list of first steps to get moving. Everyone helping each other see what's so hard to spot in your own business.
The impossible task started to feel manageable, because it broke into steps.
So which are you? Plan A all the way, or quick to switch to Plan B when your gut says so?

This is the whole point of Nurture IT. Collaborate, support, pivot, going with the flow to do what works.

👩🏻‍💻 Next week at Coppertops...TGIF! It's been a long week and the weekend is very welcome, but we're also already looki...
19/06/2026

👩🏻‍💻 Next week at Coppertops...

TGIF! It's been a long week and the weekend is very welcome, but we're also already looking forward to next week!

🗓️ Mon 22 June
🤖 AI & Your Customer Journey (FREE Session)
AI touches every stage of how customers find, trust and buy from you, but knowing where it fits (and where it doesn't) is the piece most people are missing.
Spot the gaps, ditch what's not working, find your best next move.
Save your spot now, we'll see you on Monday 😁
(if Monday doesn't suit you there's another chance to join me for a repeat of this session on 1st July, also live)

🗓️ Thu 25 June
🚀 Content Blast (Nurture IT Session)
Monthly session to plan and prepare your content for July.
Follow the framework, brainstorm ideas, and most importantly get it done!

💡 And behind the scenes we're working on finalising a web build as well as padding out the details on something new we're excited to share with you soon!

01/05/2026

🤖 AI gives you a draft. 💬 You add your voice.

There's a lot of noise about AI in business right now.
Some of it is useful, most of it's not. And a lot of small business owners I talk to are quietly overwhelmed by the whole thing.

So here's the short version, mapped to the five stages from search to loyal customer:

1️⃣ Getting Found
AI is great for SEO topics and meta descriptions. Not for publishing articles unedited.

2️⃣ Getting Known
Use it for first drafts and repurposing content. Don't hand over your whole brand voice.

3️⃣ Getting Leads
Brilliant for lead magnets and FAQ content. Less good as a chatbot managing real enquiries.

4️⃣ Getting Clients
Helpful for researching leads & preparing proposals. Convincing conversations need you!

5️⃣ Keeping Clients
Great for check-ins and meeting summaries. Don't automate the personal touch out of existence.

The bit nearly everyone skips:
→ Brief AI like a person, not a search engine
→ Treat AI output as a draft and edit hard, don't regurgitate
→ Decide what YOU want before you ask

Want to reset how you use AI in your own business?

AI & Your Customer Journey | Free Lab | Tuesday 5 May at 12 noon.
coppertops.ie/calendar

🙋🏻‍♀️ Where does AI actually help your business?It feels like AI is everywhere right now and most small business owners ...
28/04/2026

🙋🏻‍♀️ Where does AI actually help your business?

It feels like AI is everywhere right now and most small business owners I talk to are quietly overwhelmed by it all.

Some feel like they're behind. Most have tried it, at this point, with varying results!

Some have watched a colleague or someone on YouTube use it badly, get lukewarm or even terrible results, and decided it's all hype.

We’ve all seen generic slop output, which makes it easy to write it off as not worth it.

So is it hype or help? Game changer or Time waster?
In reality, none of those is the right answer (is it ever that simple??)

AI is far from useless, but it isn't magic either! It's a tool, and like any other tool, the results will only be as good as your skill in using it.

Put another way? Garbage in, Garbage out! Sloppy prompt = Sloppy output.

How would you like to join me to untangle some of this?

Next Tuesday I'm running a free Nurture IT Lab:
AI & Your Customer Journey
5 May, 12 noon

We're going to look specifically at the role AI can play in how people find, trust, and buy from you.
Where do these tools fit, and benefit your workflows. And (just as importantly!), where they don't!

This lab is FREE & Open to everyone. Save your Spot now: https://coppertops.ie/calendar

26/03/2026

🫣 Are you hiding your content? I know why & I'm ready to help!

Join me at 11am on Friday 27th March for "Get Creative and Love your Message".

👉 Book now https://f.mtr.cool/mvkfgtdfaf

🙋🏻‍♀️ Hands up (and be honest!)Do you have content on your website you're quietly pretending doesn't exist? 😬Have you a ...
26/03/2026

🙋🏻‍♀️ Hands up (and be honest!)

Do you have content on your website you're quietly pretending doesn't exist? 😬
Have you a stack of draft posts that you never published? 📦

They're not doing you any good hidden away, and if you're not sharing it then there's a good chance the reason is you don't feel connected to it.

That means tomorrow's bonus Nurture IT session "Get Creative & Love Your Message" is for you!
Because if you don't love what you're saying, you won't share it. Simple as that.

I'm so excited about this topic, as I see it ALL THE TIME!!

🚨 Time is running out to book your spot!

➡ https://coppertops.ie/calendar

🕚 11.00 am
📅 Friday 27 March 2026

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Opening Hours

Monday 10:00 - 17:00
Tuesday 10:00 - 17:00
Wednesday 10:00 - 17:00
Thursday 10:00 - 17:00
Friday 10:00 - 17:00

Telephone

+353863522899

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