Zahid Hasan

05/01/2020

6 Things to Review in Your Google Display Campaigns !

1. Review Placements Report
2. Add Placement Exclusions
3. Adding Managed Placements
4. Frequency Capping
5. Ad Performance
6. Other Campaign Settings

Make sure your display campaigns are ready for next year. Here's how to ensure your Google Display campaigns are in tip-top shape.

05/01/2020

Google Explains How to Use Headings for SEO

Google's John Mueller explains the proper use of heading elements (H1, H2, H3) for SEO.

18/07/2018

7 Simple Google AdWords Hacks That’ll Drive More Qualified Leads

28/06/2018

Benefits of Landing Pages:

1. Landing Pages Directly Support Your Business Goals

2. Landing Pages Increase Conversions

3. Landing Pages Generate Data and Insights

4. Landing Pages Improve Paid Search Campaigns

5. Landing Pages Can Grow Your Email List

6. Landing Pages Increase Credibility

7. Landing Pages Improve Brand Awareness

23/06/2018

18/05/2018

Google has announced the addition of Data Retention Controls to Google Analytics, with changes coming into effect 3 days before GDPR kicks in. Our post explores what this means for the average Analytics user.

06/03/2018

7 Ways To Promote Your Business Online For Free

The Internet is teeming with marketing platforms that don't cost a dime—you just need to know where to look.

03/03/2018

CTR and how one can calculate it in PPC!

Click through rate abbreviated as CTR tells the number of visitors visited on your ad on the web page. To calculate CTR, one can use the formula:

Number of clicks/Number of impressions X 100 = CTR

The answer will be in percentage which represents % of customers who have viewed your ad.

03/03/2018

Name some of Google AdWord Ad Extensions!

Ans: There are different ad extensions to boost the traffic. Some of the common ad extensions are:

Social Annotations
Local Extensions
Call Extensions
Offer ads
Mobile app extensions
Seller ratings
Image and drop down navigation Ad extension
Review extension
Communication Ad