09/12/2022
With different types of Facebook ads available to your business, you can reach leads with a multitude of advertising campaigns.
1. Photos ads- Photos ads appear seamlessly in the user’s newsfeed because they look like any other content post. These ads feature an image, call to action (CTA), and link to a landing page or blog post. These ads are easy to create and set up to begin driving valuable traffic to your site.
2. Video ads- This Facebook ad format is great for engagement because the video auto-plays when users scroll down the page. It catches the user’s attention, stops them from scrolling, and encourages them to watch the ad. Video ads are an excellent way for you to draw users in and get them to learn about your business.
3. Right column ads- As the name suggests, right column ads appear on the right column of a user’s Facebook feed on desktop. These ads are straightforward — featuring a photo, small description, and link to a webpage. These ads work great for brand exposure. It’s a great way to put your business in front of interested leads and get them to engage with your company. You can drive visitors to your website or get them to check out a specific product page.
4. Carousel ads- Some Facebook ad types, allow you to incorporate more visuals than others. Carousel ads offer two to ten cards you can use to display photos or videos. If you want to showcase 10 different products, you could put each product on a card with an individualized photo and video. This Facebook ad format is an excellent fit for companies that want to showcase multiple unique products or services in one ad.
5. Slideshow ads- This Facebook ad type requires creating a slideshow of photos to tell a story or share relevant information.
Want to know more? stay tuned for more updates!!
