Jatin Modi is the founder and CEO of FrogIdeas, pioneers in unleashing a new era of digital marketing in India through a personalised and authentic approach which they call B2H (business to human).
With shorter attention spans and on-demand decision making, FrogIdeas is rapidly helping brands embrace B2H marketing capabilities to deliver personalised customer experiences. With over 90 digital consultants, the company has its footprints in Gurugram, Bengaluru, and Mumbai.
In a short span of time, FrogIdeas emerged as one of the most trusted creative digital and marketing consultancy firms which enhanced the digital approach of several Indian and global companies including Fortune 500 companies, consulting with them on their digital strategy and executing their digital marketing.
FrogIdeas was also accepted at the prestigious Stanford SEED Program which works with fast growth companies in emerging markets to help them create a blue print for the future - creating jobs, moving industry forward and bringing a humane side to business.
A trusted advisor to several CEOs, Jatin conceived FrogIdeas in 2013 with a single vision in mind - to define ‘The Future of Marketing.’ He aims to shift the marketing approach within the industry from tactical deliverables to a more data-driven marketing approach for the Digital Marketing industry creating a favourable disposition and salience for brands leading to business results.
Jatin has steered the growth of FrogIdeas, which is one of the most awarded digital firms in India and recognized as the ‘Agency of the Year’ 2015 by Paul Writer. In August 2017, Jatin was inducted in the Paul Writer Hall of Fame for Marketing as part of a glittering ceremony attended by some of the country’s leading CMOs.
He is a regular speaker in Industry conferences across APAC and a guest lecturer in several management institutions including IIM’s, ISB, FMS, Great Lakes, etc, and a mentor for startups at incubators such as 91 Springboard and Startup Tunnel.
Jain did his graduation in computer engineering from Mumbai University, and has done his Executive Management Education from Stanford Graduate School of Business.
Before conceiving FrogIdeas, Jatin started his first entrepreneurial journey in 2006. In 2010, Jatin founded madeinhealth.com, which evolved into India’s leading health E-store. He had also ventured in E-education and Water and headed strategy for the yebhi.com, a multi-million dollar company.
Jatin Modi is on a quest to find the answers to the most challenging questions in the marketing industry. As the marketing space continues to evolve and change, he hosts India’s first web series focused on marketing- ‘The Leap’ which are conversations with industry Leaders defining marketing in India.
Watch Jatin’s creative discussions with tastemakers in the industry on the present and future of marketing- https://www.frogideas.com/theleap
