20/08/2026
Different cities. Global sounds.
We brought the names people wanted to hear to the rooms they wanted to be in.
The night happened IRL.
The impact travelled much further.
10M+ digital footprints - from first track to last pour.
One campaign. Never the same night.
25+ shows across 7 cities, built around the sound, crowd and energy of each one.
The brand went beyond the bar
The serves, menus and every detail around the music were.
Ballantine’s, built into the night.
A full room was only half the story.
1000+ creators took the moments beyond the venue: into reels, stories, feeds and conversations.
Built in the room. Amplified outside it.
