Sai Designs Studio

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Sai Designs Studio Brand Strategist & Packaging designer for FMCG, CPG, D2C and F&B Brands That’s where I step in. Let’s reshape your brand into a success story.

Transforming Brand Challenges into Big Wins

Imagine launching a brand with a unique vision, but:
📌 It struggles to capture attention in a competitive market.
📌 Your branding lacks a cohesive identity across packaging, digital, and print.
📌 Your message doesn’t connect with the right audience the way it should. I’m Merengeese, a Visual Storyteller & Freelance Graphic Designer specializing in F&B, FMCG, and Fashion Branding. Through my creative studio, Sai Designs, I help brands overcome these challenges with strategic Brand Identity, Packaging Design, and Motion Graphics that:

✔ Turn heads – Eye-catching visuals that stand out.
✔ Build recognition – Consistent branding across every touchpoint.
✔ Create lasting connections – A storytelling-driven approach that resonates. From artisanal cafes to fast-moving consumer goods (FMCG) and luxury fashion brands, I develop distinctive brand personalities that leave a mark. Whether you need a branding overhaul, standout packaging, or motion-driven visuals, I bring creativity and strategy together to elevate your brand. Drop me a message, and let’s make it happen.

Designed a brand identity for BAEK, a modern Korean bakery blending minimal aesthetics with soft, welcoming charm. ...
27/05/2026

Designed a brand identity for BAEK, a modern Korean bakery blending minimal aesthetics with soft, welcoming charm.

.and.ing .source .arts

Jumping into the .now trend It’s honestly so fun seeing all these logos together in one place because every single one ...
26/05/2026

Jumping into the .now trend

It’s honestly so fun seeing all these logos together in one place because every single one represents a different story, challenge, late-night design session, experiment, and creative phase.

One thing I’ve realized while designing brands is that the strongest identities are never just “good looking.” The brands people truly remember are the ones that feel alive, expressive, and full of personality.

I never want the work I create to feel generic or forgettable. Whether it’s a wordmark, mascot, symbol, or packaging system, I always try to build something that feels unique to the brand and emotionally connects with people.

Looking back at these logos also reminds me how much I’ve evolved creatively over the years from my earlier projects to the more bold and experimental work I love creating now

Big thanks to and .now for starting a trend that celebrates creativity, individuality, and actual design craft

Inquire Form Link in bio.

.logotypes

Created a visual identity for BAEK a modern Korean bakery inspired by soft moments, warm pastries, and minimal Seoul caf...
26/05/2026

Created a visual identity for BAEK a modern Korean bakery inspired by soft moments, warm pastries, and minimal Seoul café aesthetics.

.and.ing .source .arts

Most food brands look the same. This one didn’t want to. There’s something about food that always pulls you toward warm,...
04/04/2026

Most food brands look the same. This one didn’t want to. There’s something about food that always pulls you toward warm, familiar tones. But BGL needed a little contrast something that feels fresh and slightly unexpected.
So the direction blends: Warmth you trust + A modern edge that stands out. The result feels balanced not too safe, not too loud. Because sometimes, the right mix is what makes people pause and look twice.
Would this catch your attention on a shelf?

.source .arts

(food and beverage, packaging, bagel, bagel bar, branding, menu design, playful design, bold colors, pink aesthetic, character design, modern branding, food identity, packaging design, typography, fun visuals, creative direction, brand identity, graphic design)

Sometimes simple things are the hardest to get right.With BGL, the goal was to keep things bold, clean and easy to remem...
03/04/2026

Sometimes simple things are the hardest to get right.

With BGL, the goal was to keep things bold, clean and easy to remember.

No unnecessary complexity.
No overthinking.

Just something that feels:
Strong
Modern
Instantly recognizable

Because when a brand is this direct, it doesn’t need to shout
it just needs to show up consistently.

And that’s where the real strength comes in.

Do you prefer bold and simple or detailed and expressive?

.source .arts

(food and beverage, packaging, bagel, bagel bar, branding, menu design, playful design, bold colors, pink aesthetic, character design, modern branding, food identity, packaging design, typography, fun visuals, creative direction, brand identity, graphic design)

What if your bagel matched your mood?Some days you want it simple.Some days you want to go all in.That’s where BGL Build...
02/04/2026

What if your bagel matched your mood?

Some days you want it simple.
Some days you want to go all in.

That’s where BGL Build Your Bagel Bar comes in 🥯

A space where you don’t just order…
you choose, mix, layer and make it your own.

The idea was to take something familiar and turn it into something more personal something fast, fresh, and a little more fun.

Because food today isn’t just about eating. It’s about creating your version of it.

Tell me what would your perfect bagel look like?

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bagel brandidentity packaging bagelbar branding

Bare Earth was built as a natural body care brand rooted in forest ingredients like pine oils and mineral clays. The goa...
19/02/2026

Bare Earth was built as a natural body care brand rooted in forest ingredients like pine oils and mineral clays. The goal wasn’t just to look earthy it was to feel grounded, modern and honest.

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What if your skincare truly came from the forest?Bare Earth is a natural body care brand crafted with pine oils, mineral...
13/02/2026

What if your skincare truly came from the forest?

Bare Earth is a natural body care brand crafted with pine oils, mineral clays and raw forest extracts simple formulas, honest ingredients and a true connection to the earth.

The pine cone logomark anchors the identity a symbol of resilience, purity and forest-origin ingredients. Structured yet organic, it reflects the brand’s grounded, modern positioning.

Grounded. Earthy. Modern.
A strategic blend of brand identity & packaging design built for authentic, nature-led brands.
Because natural body care deserves branding that feels as real as its ingredients.

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.arts

04/02/2026

Still scrolling? Your coffee break starts here ☕✨
Welcome to Brew & Sip, a modern coffee café made for fresh brews and cozy moments.
Press play, feel the vibe & save this reel for your next café visit 🤎

Address

2/132 Ground Floor, Wadi Street, Rustompura

395002

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