23/08/2021
I finally did my brand identity design. I have to say it was hard. As I have heard before - designing your own brand identity takes time & resources, and they were right. It did take a lot of effort and time. I scroll through Pinterest for several hours just trying to figure out what I like & it turns out I like designs related to the gaming industry.
I pick out three adjectives to define my brand & those three adjectives were Dynamic, Modern and Ambitious. So I search the web for design associated with those three adjectives, I found out that I like Dynamic style, so I combined all the three systems and voilà my logo is born.
My logo is pretty straightforward the first initial of my name, but there is a twist if you take two Zs and rotate the letters, it will transform into something similar to my logo. After a few more alternation you get my logo, the two Zs represents my in-game name Zizians.
My colour palette shows the colours I like including my personal favourite Green RYB. As for the typography, my primary font is Uni Sans & for the body, I used Arimo. Uni Sans has always been my favourites typeface. I just like its boldness; it fits well with gaming-related designs.
It was convivial working on my personal identity. And, while designing, I discovered a lot of things, like how much I like design merch and stuff, I never tried to design merch related items, but I think I might do it more often.
Anyway, tell me in the comments what you think about my personal brand identity!