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The evolution of branding, in 2019
20/06/2019

The evolution of branding, in 2019

2019 was a year that saw branding evolve rapidly.

Works of art
09/06/2019

Works of art

Brazilian art director Milton Omena has come up with an interesting project that imagines what logos of famous painters from Renaissance, Impressionist, and Modern Art periods would look like. He studied the painting styles and personalities of legendary artists like Leonardo Da Vinci, Vincent Van G...

Fontastic!
02/05/2019

Fontastic!

Italian graphic designer Emanuele Abrate has come up with an interesting project titled ‘Logofonts’ that features wordmarks of famous logos substituted with the name of the fonts they use. For example, the Nike wordmark in their swoosh logo has been substituted with ‘Futura’ written in the s...

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08/03/2019

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Creative Equals, an organisation dedicated to diversity in the creative industries, decided to replace male characters of famous brand logos with female versions for Women’s Day this year. The objective was to raise awareness about the lack of female mascots in branding. According to the organizat...

“Kuchh Toh Logo Kahenge...Logo Ka Kaam Hai Kehna”
26/02/2019

“Kuchh Toh Logo Kahenge...
Logo Ka Kaam Hai Kehna”

SurveyMonkey and infographic maker Venngage surveyed over 1000 adults living in the U.S. on what logo styles they trusted the most. The respondents were shown a series of logos for imaginary companies in six different industries: Jewellery retail, education, financial services, law firm, news/media,...

Fy(t)i ~ For your (typographic) information
05/02/2019

Fy(t)i ~ For your (typographic) information

Italian graphic designer Emanuele Abrate has come up with an interesting project titled ‘Logofonts’ that features wordmarks of famous logos substituted with the name of the fonts they use. For example, the Nike wordmark in their swoosh logo has been substituted with ‘Futura’ written in the s...

22/01/2019

How many times have you had a client ask for “final final” changes AFTER they’ve approved the design? What about when they ask you to find an image from Google, or copy someone else’s logo, or when they ask you to deliver designs by Monday after briefing on Friday? We all come across unreaso...

For your typographic information...
09/01/2019

For your typographic information...

Most amateur designers don’t know the difference between a font and a typeface. They use the two terms interchangeably. A font is the variation of weights (bold, italic, thin) of a typeface. A typeface is a family of fonts, like Arial, Helvetica, Bebas, etc. Another example is the usage of the ter...

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