03/06/2026
The Experience 2026 was a delight as always.
(WoSA) is a fully inclusive body, representing all South African producers of wine who export their products. WoSA, which was established in its current form in 1999, has over 500 producers on its database, comprising all the major South African wine exporters. It is constituted as a not-for-profit company and is totally independent of any producer or wholesaling company. It is also independent of any government department, although it is recognised by government as an Export Council.
WoSA’s East African activations form part of a broader long-term strategy aimed at strengthening intra-African trade, hospitality partnerships and wine education across the continent. The organisation has continued to invest in introductory wine training, sommelier development and consumer engagement initiatives as part of its effort to position South African wine not only as a premium export product, but also as an accessible African lifestyle experience.