The Copy Biz (2026)

08/08/2022

💡 Did you know that copywriting is more than just putting words to paper?
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That’s right 😉
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Copywriting is one of the most important elements of marketing and advertising. It can break or make an ad or marketing piece. And with that in mind, it’s fair to say copywriting can equate to either well-spent advertising or just a waste of advertising 💰.
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So here’s the thing, well-crafted copywriting doesn’t beat your reader over the head nor does it drown in bold typeface and capitalization 🙅‍♀️. It’s about getting your audience to feel, think, or respond in a certain way.
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☝️ For copy to be effective, it should grab the reader’s attention, entice them to read, and inspire or motivate them to take a specific action!
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Any thoughts on this? Let me know in the comments below 👇
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10/12/2020

👩‍💻 How do you create a productive working from home routine?
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For some, working from home seems like a dream, for those living it, it can be quite hard sometimes. 🙄 Sticking to a routine when there are no set working times can be challenging to say the least.
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These steps might help to get you started:
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✨ First and foremost, set working hours and stick to them. No matter how tempting sleeping in might seem, don’t! Get out of bed, get dressed, do your morning routine, and get started.
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✨ Set up a workspace. Working from home doesn’t mean working from the comfort of your bed. Create a space in your home that is solely for working and nothing else. Add some stationary, a plant, and motivational quotes, and you’re good to go.
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✨ Take a break and socialize. Leave the house, get some fresh air, exercise, grab a coffee, read a magazine,... taking a break during your workday will help you to increase your energy and clear your mind. And don’t forget to socialize. Working from home can be lonely at times so stay connected with the people around you and do some online networking.
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🙋‍♀️ Do you have a working from home routine?
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01/12/2020

💥 Always remember your WHY 💥⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Knowing your Why is one of the most important things in your business. Your Why is the reason you get out of bed in the morning and do all that you do. ☝️ Your Why is your purpose. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Whether you’ve already launched or you’re just starting out, knowing your Why will help you stay committed to your dream 💭. It gives you direction, allows you to prioritize and to let go of what isn’t serving you 🤷‍♀️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Your Why will give you the confidence to make the right decisions in your business 👩‍💻⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✨ Do you know your Why? Mine is to have the freedom to go places while working with my dream clients and doing the things I love (content creation, graphics, podcast editing, and anything organizational).⠀⠀⠀⠀⠀⠀⠀⠀⠀
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02/08/2020

Write with wild abandon 💫
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Notebooks are MY JAM! Even in this high-tech world, there's something nourishing about putting words on a piece of paper. Whether it is journaling 📖, a TO DO list ✔️, or just taking some simple notes while listening to a podcast...
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Writing down my thoughts and ideas just helps me to get where I need to go. And quite simply, if I don't write it down, there's a very good chance I would forget 🤦‍♀️
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I always have a little notebook with me 📓, just in case anything pops up. What about you?
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