Indochina Research Cambodia

Indochina Research Cambodia A market and social research agency that combines innovative research thinking and approaches with historical knowledge of Cambodian consumers/people

Indochina Research Cambodia, the leading and trusted market research partner for over 30 years.
18/06/2026

Indochina Research Cambodia, the leading and trusted market research partner for over 30 years.


🚀 We Are Hiring – Join Our Team! Indochina Research (Cambodia) is expanding, and we’re looking for motivated professiona...
04/05/2026

🚀 We Are Hiring – Join Our Team!

Indochina Research (Cambodia) is expanding, and we’re looking for motivated professionals to join our teams:

🔹 Data Management Assistant

If you are passionate about research, data, and contributing to impactful commercial and social projects across the Indochina region, we’d love to hear from you.

📩 How to apply:
Email: [email protected]
📞 Tel: 096 245 9243
💬 Telegram: 089 666 358




Indochina Research Cambodia, the leading and trusted market research partner for over 30 years. Happy International Labo...
01/05/2026

Indochina Research Cambodia, the leading and trusted market research partner for over 30 years. Happy International Labor Day!


Khmer New Year Traditions Live On Amidst the ChallengesThe Cambodian consumers are generally young, optimistic and rapid...
10/04/2026

Khmer New Year Traditions Live On Amidst the Challenges

The Cambodian consumers are generally young, optimistic and rapidly evolving and are looking forward to welcoming the Khmer New Year!

The estimated average budget for this special holiday is USD 135 signifying the importance of continuing the tradition whatever the situation. About half of the consumers claim to allocate about the same amount as last year despite the increasing oil prices as the Khmer New Year is a vital time to honor the elders and ancestors and spiritual renewal. A substantial 35% are more cautious of the challenges and would allocate a smaller budget.

As the Khmer New Year is about family and spirituality, activities are centered at home with the family, offering gifts to parents, grandparents, and elders, religious offerings and the traditional listening to dharma at pagodas.

The majority will attend family gatherings, followed by celebrating at their homes. Around 11% of consumers plan to visit their hometowns—mainly Kampong Thom, followed by Prey Veng and Kampong Cham. Another 11% intend to travel to other provinces, with Siem Reap being the most popular destination.

There is an opportunity for beverage brands to strengthen branding and distribution before approaching Khmer New Year as beverages are popular categories purchased for this event. Aside from the thirst-quenching benefit, every celebration is not complete without ready-to-drink juice, packaged water, beer, and carbonated soft drinks—followed by new clothing and cooking seasonings.

Message us to get the full IRLight Report Quarter 1 2026 to know more about the Cambodian Consumers.



Indochina Research Cambodia, the leading and trusted market research partner for over 30 years!
09/04/2026

Indochina Research Cambodia, the leading and trusted market research partner for over 30 years!


🚀 We Are Hiring – Join Our Team!Indochina Research (Cambodia) is expanding, and we’re looking for motivated professional...
03/04/2026

🚀 We Are Hiring – Join Our Team!

Indochina Research (Cambodia) is expanding, and we’re looking for motivated professionals to join our teams:

🔹 Research Executive (Quantitative Research)
🔹 Data Management Executive

If you are passionate about research, data, and contributing to impactful commercial and social projects across the Indochina region, we’d love to hear from you.

📩 How to apply:
Email: [email protected]
📞 Tel: 096 245 9243
💬 Telegram: 089 666 358




Indochina Research Cambodia, the leading and trusted market research partner for over 30 years, wishes everyone a Happy ...
08/03/2026

Indochina Research Cambodia, the leading and trusted market research partner for over 30 years, wishes everyone a Happy International Women’s Day!


07/03/2026

Indochina Research Cambodia, your leading market research partner for more than thirty years, celebrates Women’s Month by honoring our company’s distinguished women.

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