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Messaggio

messaggio.com — a cost effective B2B supplier for promotional and transactional Business Messaging. Customer service is available 24/7.

We serve over three billion requests a month, giving clients the highest service level in the industry at over 7000 RPS per channel. MESSAGGIO provides enterprises for One-Time Services (OTP,2FA,A2P) as well as for interactive marketing campaigns. We serve over 3 billion requests per month with the highest service level in the industry at over 7000 RPS per channel, giving customers the highest service level in the industry at over 7000 RPS per channel.

20/06/2023

New article in our blog: “Viber Bot for Business: How to Create 24/7 AI Chats”

Business AI Chats through a Viber Bot: Crafting a 24/7 Interactive Channel.

A Viber for Business chatbot allows you to meet this demand around the clock. Here’s how to achieve this — tutorial included. https://zurl.co/IlSx

02/05/2023

New article in our blog: “WhatsApp Interactive Messages, and How to Use Them ”

If your company uses WhatsApp Business API, you already have access to robust message marketing features — you just need to uncover their full potential. Among these tools are WhatsApp Interactive Messages. Here’s our guide on how to use them effectively.

Check our blog to learn more: https://zurl.co/BTh3

25/04/2023

Fast, precise and actively used instant messengers can become an alternative channel for sales and customer support. But for them to work effectively in the business sector, a specific approach is needed. So today we’re looking into WhatsApp instant messenger and how setting it up will also set up your business.

Why do businesses need WhatsApp?

🔹 Their customers use it. As of February 2021, the instant messenger's global audience totalled more than 2 billion users. Users have long been familiar with WhatsApp: texting parents and colleagues, making work calls, and organizing informal video conference parties with friends.

🔹 Instant messengers can solve business problems.

📞 Customer support service.
Customers are already logged into their WhatsApp app and therefore expect to connect with your brand there and receive prompt assistance. Using WhatsApp, brands can consult customers on the services, or check if a certain product is in stock for them. They can also send them bank transaction notifications, confirm orders or bookings, and delivery tracking — all via WhatsApp Business’ transactional messages.

🛍️ Virtual storefront for businesses.
WhatsApp allows sending photos and videos of products, sharing geotags and contacts, and attaching documents. By using these features properly, brands will be able to make direct instant messenger sales.

📆 Online manager 24/7.
Chatbots set up in WhatsApp Business can do a portion of the work with clients. This will allow your business to stay in touch 24/7, providing customer support, consulting on various issues, estimating costs of goods or services, sending commercial offers, and processing orders. Setting up personalized messages and automatic responses can deal with up to 50% of customer requests. In complex situations, the chatbot will automatically connect the customer with the manager.

Learn more about Messaggio's WhatsApp Business API service –
WhatsApp Business API (WABA): How to Get Started and Send Bulk Messages https://zurl.co/iQTq

How to Use WhatsApp Business API for Effective Business Messaging?
https://zurl.co/C6oo

18/04/2023

New article in our blog: “Conversational Marketing: Advantages and Methods of Increasing Sales”

The e-commerce ecosystem cannot work without communication with customers. Instant messengers are used for such communications more and more. This approach is known as conversational marketing. Let’s find out how conversational marketing works, what tasks it solves, and what makes it important for business.

Check our blog to learn more: https://zurl.co/1Hs6

11/04/2023

Due to the strong interest expressed by customers, direct marketing often includes a strong call to action that drives sales of your product. Once you've decided on your direct marketing channels, take action and develop a strategy tailored to your business.

1. Use an omnichannel approach to your message marketing campaigns.
2. Personalize the direct marketing experience you offer.
3. Include a clear call to action.
4. Evaluate and analyze your campaign results.
5. Focus on building long-term relationships by creating brand value.

Instant messengers are gaining popularity, while SMS is still one of the most frequently used marketing channels. This provides huge benefits for companies that want to increase sales and increase customer loyalty.

04/04/2023

Customers are ready to buy more than one product they planned on! The trick is to offer them useful and meaningful additions to the main product. This will increase your profit by an average of 30%! Today we are talking about cross-sales and triggered SMS messages.

Cross-selling is recommending additional products to customers who have already chosen the main product and are ready to buy. For example, if a customer has added a smartphone to the shopping cart of an online store, they can automatically be offered a phone case and a screen protector for the chosen model via a triggered SMS message.

Thus, cross-selling offers the following business benefits:

🔹 Increasing the average order value.
🔹 Related products don’t need to be promoted, because they are offered automatically.
🔹 Selling products becomes easier and faster, and more effortless. Costs of additional products are significantly lower than the main product. A customer who is already willing to pay for a flagship purchase is likely to spend a small additional amount for related items. If a product is actually required, it gets purchased. For example, if a customer adds a toy car to the cart, send them a trigger message offering batteries — since the customer will eventually have to buy them anyway.
🔹 Boost customer satisfaction. Any product should be convenient and comfortable to use. Back to the toy car: at the time of placing an order, remind the customer about the batteries and the user will be satisfied — no need to search for them someplace else, wasting time. Cross-selling via triggered message delivery also becomes a tool for increasing loyalty.

Trigger messaging campaigns “catch up” with clients and increase cross-sales. Learn more about triggered messaging, why they are useful for your business, and how to set them up: https://zurl.co/shQT

28/03/2023

New article in our blog: “How to Create an SMS Campaign to Attract Customers: Full Guide”

Bulk SMS campaigns are the messenger marketing classic. Let’s take a closer look at how to create a bulk SMS campaign for your customer base — and how this will help your business grow and yield results, fast.

Check our blog to learn more: https://zurl.co/EMAT

21/03/2023

Customers click on links in messages, but don’t buy anything? What to do?
Take a closer look at your ad offer. Might be the cause.

A text that sells must contain one of these core questions:

✅How does the product help deal with customer pain points and respond to their wishes?
✅How does the product differ from its competitors?
✅How does the product benefit your customer?
✅How will the customer save money using your product?
✅What can you offer your client for free?

Important: do not use phrases like “individual approach”, “long-term experience”, or “maximum benefit” in your offers. Add specific figures and facts instead. Customers will evaluate and understand them much faster.

📝 Examples of good offers, according to Messaggio experts, are below.

You can find more examples of clickable SMS messages here: https://zurl.co/17kI

16/03/2023

Our clients’ mass messaging campaigns via SMS and instant messengers show excellent conversions in most niches. To get the most out of the promotion channel, follow three rules:

✅always check if contacts in your customer database are to date;
✅think outside the box by creating intriguing headlines: remember that a message opening is the first thing a recipient sees;
✅decide on the campaign’s goal first, and choose the appropriate database segment second.

What else would you add to our checklist?

14/03/2023

Checklist: Will mass messaging via SMS be suitable for your business?

Before launching your campaign collect five "yes” — and may the high Conversion Rate be with you.

✅You know what your audience wants right now (discounts, new products, bonuses, or something else).
✅You have a great offer or campaign occasion.
✅You are ready to process incoming requests efficiently.
✅You launched your last messaging campaign more than two weeks ago.
✅You checked your customer database for valid contacts.

How many "yes” responses did you get?

07/03/2023

Mass messaging campaigns can actively attract very different segments of your customer database. Draw each customer’s attention to the products and services that they are most interested in. This approach will give you a higher conversion rate than general mass messaging without no audience segmentation.

Example cards below 👇

NOTE:

🔹 Listing specific products and services will work more effectively than "DISCOUNT ON EVERYTHING". Customers won’t visualize anything when they read "EVERYTHING": they need a picture and a clear understanding of why they need to buy from you.
🔹 Send each segment an offer that this particular segment is interested in. So the chance to win clients’ attention will be times higher.
🔹 Indicate a broad collection of benefits by adding the phrase "...and much more" to your offer, as shown in the examples.

02/03/2023

How can I use mobile campaigns to benefit my business? 3 simple steps

🔹 Identify your target audience.
🔹 Send it a message.
🔹 Meet your new customers!

Sounds simple? It is simple, with Messaggio.

Doesn't matter if your business is already established and extensive, or if you’re taking the first entrepreneurship steps: message campaigns can work effectively on any budget. The main task is to define your target audience.

Sending messages via instant messengers and SMS is an easy way to increase your audience's loyalty. And you don’t have to text them about discounts and promotions only. Offer holiday greetings, create your own occasions, and turn a regular communication channel to your advantage.

Sending messages via instant messengers and SMS is more reliable than advertising on the Internet since banners and pop-ups have long been ignored. If you are thinking about implementing mobile marketing into your business development, feel free to message us! [email protected]

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https://messaggio.com/

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