10/04/2026
FIRST TIME DESIGNING FOR AN ASIAN BRAND… AND I DIDN’T EXPECT THIS.
I’ve always wanted to work with international clients. Not just for the exposure, but for the experience.
Because design hits differently when you step into a completely different culture.
Different taste.
Different thinking.
Different expectations.
It stretches you in ways local projects sometimes don’t. Their brand already had personality. Clear direction. A vibe that made the process feel less like work and more like exploration.
I found myself thinking more deeply about choices I would normally make instinctively.
And honestly?
I enjoyed every bit of it.
Here’s what I created for them