Amadi Inya

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Amadi Inya

I’m passionate about helping businesses grow—From building Ora Third Digital Solutions to scaling Chrisage Travels.

This space is dedicated to sharing business growth tips, hacks, sales, marketing and tools to help you succeed.

📩 DM for consultation

03/04/2025

Maybe it's time to write the book. I got requests 🤔

02/04/2025

Creating a great product is one thing, but selling it? That’s the real challenge. Many people put all their energy into building something excellent but don’t spend enough time figuring out how to convince their target audience to buy. If you don’t market effectively, even the best product will struggle to make an impact.

I recently created a course on how to set up a profitable travel agency for beginners with zero experience. I spent a lot of time crafting the modules, refining the content, and making sure it delivered real value. But I knew that creating the course wasn’t enough, I had to sell it.

I identified my target audience and planned how to reach them. I ran solid Facebook ads, and they worked. I got leads. But then I hit a problem.

Most of the leads weren’t very active online. My follow-up messages went unread. I tried different approaches, and eventually, I turned to cold calling. That’s when I realized something interesting. Many people clicked the ad just for the sake of clicking. Some didn’t even remember doing it!

But here’s the thing. Consistent follow-up changed everything. A mix of well-crafted messages and calls got people engaged, and now, I’m seeing positive responses.

The key lesson I learned is marketing doesn’t stop at running ads. You need a plan for before, during, and after your promotions.

If you're selling anything online, make sure you have a strategy beyond just launching ads. I’ll share more insights on this in my next post.

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Amadi Inya helps small businesses leverage digital technology and solutions to grow and scale, whether through website development, digital marketing, content marketing, or SEO.

31/03/2025

So, just because you used AI to enhance your photo, you suddenly think AI is replacing photographers? Tools don’t replace talent.

29/03/2025

I recently ran a Facebook ad, and let me tell you. Getting clicks is the easy part. The real work starts after the ad is live. Here’s what I learned 👇

26/03/2025

How to Win Customers' Trust with One Simple Trick

Let me explain (in the comment section) 👇

24/03/2025

Someone reached out, offering to create three motion graphics for our business. His pitch was confident and straightforward. In the message he sent to me, he said:

"I want to make you 3 engaging motion graphics. These will enhance your page, increase engagement, and set you apart from your competitors.

If you like the designs, then you pay me just ₦5,000 (for all three). No obligation, no upfront payment—if I don’t impress you, you don’t pay."

I appreciated his confidence and the no-risk approach. However, instead of asking for samples of his previous work, I decided to let him proceed.

The next day, he delivered the designs. Unfortunately, they didn’t meet expectations.

I rejected the designs for the 3 reasons.

1. The work wasn’t impressive.

2. He completely ignored our brand guidelines, which are available online.

3. He missed crucial business details that were easy to find. He got our business name right but overlooked key elements.

While I respect his bold approach, I believe he needs to refine his skills before fully committing to this business model. Creating work upfront with no assurance of payment can lead to wasted effort and resources.

I suggested he build a strong portfolio showcasing his best work. That way, instead of creating custom designs for every potential client, he can simply share his portfolio. If someone likes what they see, they’ll be willing to pay.

This approach would save him time, effort, and disappointment while allowing him to attract clients who genuinely appreciate his style and expertise.

19/03/2025

Last week, a customer requested our document authentication service. It takes a few days to process, and yesterday, he sent another document for authentication. Instead of sending them back separately, I reached out and suggested sending both together to save him some shipping costs. He appreciated the idea.

Fulfilling customers requests is one thing. Looking ahead and finding ways to add value is a great customer service.

Small gestures like this build trust and show customers that you truly care.

As business owners, how do you go the extra mile for your customers?

17/03/2025

Have you ever received something valuable for free and felt an instant connection to the person who gave it?

Today in class, our teacher shared a powerful yet simple marketing strategy.

He said, find at least 10 rich or influential people in your church, community, or social circles. If you're a photographer, for example, take a great picture of them, enlarge it, and gift it to them for free. This small act will make a lasting impression, and when they need your services or know someone who does you'll be the first person they think of.

As he spoke, I remembered a young man who did something similar earlier this year. He produced customized bags to support our medical outreach, and everyone loved them.

His simple act of generosity made us all eager to recommend and patronize him.

Sometimes, the best way to market yourself is to serve first.

What do you think? Have you ever seen this strategy work?

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Amadi Inya helps small business owners leverage digital solutions to grow and scale their businesses.

13/03/2025

Once you start your own business, you gain absolute freedom.

Freedom to sleep anytime, wake up anytime, and do whatever you like. Just like me.

Slept at 3 AM, woke up at 5 AM. Why? Because a client needed a 10 AM flight booked. And you know what it means to book a flight on the same day of travel 😂
You go find seat, seat go dey find you too.

By 8 AM, I was outside, tracking a DHL delivery like a detective. From there, off to the embassy to submit a visa application. And just when I thought I could rest, I remembered I had video editing to do.

Oh! Sorry, I forgot two passengers got stranded at the airport. I had to quickly stopped somewhere to handle the wahala before it turned into an emergency meeting with frustration.

Like I said, when you start a business, you will enjoy unlimited freedom. Nobody should tell you otherwise.

Alright, let me go and enjoy more of this "freedom." See you again 😁

11/03/2025

Have you noticed how "Love in Every Word" is everywhere right now? Facebook, Instagram, & WhatsApp - people can't stop talking about it.

The hype is real! Everyone is telling their friends, “Go and watch this movie!” The buzz is crazy, and you just know the team behind it must be feeling on top of the world.

Now, as a business person, this kind of organic hype hits differently. That feeling when someone calls or messages you saying, "So-and-so gave me your contact; I need you to book a flight, design a website, or handle a project for me." No paid ads, no stress—just pure word-of-mouth marketing. God Abeg ooooooo

This is hands down the most powerful and cost-effective form of marketing. When people trust your work and recommend you, it’s like receiving a special gift. Imagine your business trending the way this movie is. Everyone talking about it, sharing it, and bringing more customers your way.

If you back that up with solid customer service? Chai! Everything don set.

Address

Telephone

+2348135146188

Website

https://orathird.com/, http://sagetravels.com/

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