Ecom-Ads

Ecom-Ads Our boutique agency has guided 2000+ accounts since 2008.

Amongst them are ecomm brands like The Essence Vault, Office Depot, Otto, Better Body, The Pod Company, Rizz Design, Canvas Cultures, DIFF Eyewear,Nightbuddy & more.

Hitting $6.3 million revenue YTD with this beautiful client and their team this year - at scale.But Raoul their ROAS dec...
30/05/2024

Hitting $6.3 million revenue YTD with this beautiful client and their team this year - at scale.

But Raoul their ROAS decreased from 894% to 455% - that means your less profitable!

Well our client wasn't unhappy with it. In this case we actually increased sales by 43% "only" while generating 470% more revenue. So yeah, AOV exploded.

How? Bottom line we

- increased focus on profit-volume (products/campaigns with higher AOV)
- got rid of overlapping keyword structures (we like it clean)
- worked together with client and Meta media buyers to leverage best creatives (pmax, YT shorts)
- didn't panic when we dipped 1 or 2 weeks consecutively

The bad news is: the client is going so hard, supply is limited and we need to cut budgets again. But lots of lessons learned and when back in stock - excited on what is yet to come!

R.

PS. curious if we can explode your AOVs too? Google Ads can do more than you think... let's have a chat or have us perform an audit to see what's still on the table for your brand. DM for more info!

Exciting News: Welcoming Josh to the eCom Ads Team!We're delighted to announce that Josh has joined our team at eCom Ads...
29/04/2024

Exciting News: Welcoming Josh to the eCom Ads Team!

We're delighted to announce that Josh has joined our team at eCom Ads! πŸŽ‰ With a rich background in digital marketing, project management, and client relations, Josh brings a dynamic set of skills that will undoubtedly enhance our operations and client service capabilities.

At eCom Ads, we pride ourselves on our commitment to growth, innovation, and a client-first mindset. Josh’s experience is perfectly aligned with our mission to empower Direct-To-Consumer brands with creative and effective advertising strategies.

Please join us in giving Josh a warm welcome to the eCom Ads family!

We are excited to see how his contributions will propel us, and most importantly, our clients forward. πŸš€

Exciting News: New Addition to the eCom Ads Team!We're thrilled to welcome Ionut to the eCom Ads family! πŸŽ‰ Ionut  is joi...
24/04/2024

Exciting News: New Addition to the eCom Ads Team!

We're thrilled to welcome Ionut to the eCom Ads family! πŸŽ‰ Ionut is joining us as a senior Google Ads Specialist and brings a wealth of experience in managing digital marketing campaigns. His expertise and innovative approach will play a key role in driving success for our clients and supporting our mission to be the go-to partner for e-commerce businesses.

At eCom Ads, we believe in fostering a culture of continuous learning, excellence, and client-first focus. Ionut's background and enthusiasm align perfectly with our values, and we can't wait to see the impact he will make.

Please join us in giving Ionut a warm welcome! We're excited to have him on board and look forward to achieving great things together.

Want to take your Google Ads to the next level?Sometimes success is found in doing less.Our core principles at eCom Ads ...
23/04/2024

Want to take your Google Ads to the next level?

Sometimes success is found in doing less.

Our core principles at eCom Ads include disabling bid strategy auto-apply recommendations, tweaking budgets and bids once per week, and running campaign experiments for at least 2-4 weeks.

Daily monitoring is still required, but being a strategist is key.

Don't be a button-pusher.

What principles do you stand by?



PS. For a limited time, we are offering 2 free strategy sessions until the end of April. Ready to inject 16 years of Google Ads experience into your business? Drop me a DM.

13/10/2020

Wouldn't it be awesome if you can confidently manage your Google Ads?

When you no longer feel overwhelmed and you actually know what you're doing?

Mathijs knows how that feels.

Imagine what it would mean for your business.

Want Raoul Van Heerden and me to help you step up your game?

Book a call (link in comments) and let's see if we're a good fit.

17/02/2020

It happens to the best of us.

But while many complain and make the same mistake again, the real problem remains hidden.

It’s a game of taking responsibility.

As a business owner it’s your responsibility to understand all the assets so you can properly outsource them.

Vet the people you work with. And the only way to do that is to have a conversation at their level...

03/02/2020

πŸ“£ πŸ”₯ "THEY REALLY CARE ABOUT RESULTS. IT WAS ONE OF THE BEST DECISIONS WE'VE MADE!" πŸ“£πŸ”₯ [CLIENT TESTIMONIAL]

Just got this awesome testimonial from a client we've been working with for the past 3 months.

Before they came on, they were outsourcing the Google Ads management to other agencies.

But after getting more and more requests from their website development clients, they knew they had to capitalize on the opportunity and start doing it themselves.

They weren't confident in managing accounts or making data-driven decisions that would lead up to hitting targets.

Understanding the basics of Google Ads is often not the problem, but you need the right frameworks and processes to make sense of all the incoming data.

So we implemented frameworks and mental structures to get them up to junior level within the first 30 days.

BUT, if you care about getting results for your clients, it's never ONLY about managing ads.

There's much more to it.

So next to our fundamental data-flow training, we also trained them on leadership, framing, and accountability - and that's stuff we normally don't do.

After three months, they now have multiple new clients, can effectively manage their Google Ads accounts, and opened up a whole new revenue stream for their company.

Great! So what does this have to do with you?

Well, we're looking for a handful of brands or ecom businesses that are ready to GROW by opening up a new revenue stream.

This is not for people who are unable to commit, don't like accountability or are happy where they're at.

If you want to expand further, then this is for you.

Let's brainstorm and deep dive into your business.
Let's make a roadmap on how to get you there as fast as possible.

Book your call here:
www.ecom-ads.com/calendar

After booking the call, you'll get asked a few questions so we can hit the ground running.

Looking forward to talking to ya!

πŸ₯‚

26/01/2020

"I was really blown away by the consultation, the professionalism, the attention to detail and the advice given was right on" [CLIENT TESTIMONIAL]

This is Brett. He's been outsourcing his digital marketing for years and had a gut feeling that got him to ask: "are we still getting the best out of this collaboration".

But if you ask your current service provider, you might get a biased answer.

So he reached out to us for that extra pair of eyes.

Usually, we don't do one-off audits, as we like to have an impact in the long run.

You know, it happens that people run away with the takeaways, just to come back after weeks to realize they underestimated the work that was required to follow it all up.

With Brett, we knew after our initial consultation that he was in there, not just to run with the deeds, but also willing to put in the work. Result: a seamless transition to his team in-house with the help of Google Ads & Data Flow coaching & consulting.

So here's what changed:

- Brett got up to speed in knowledge from a strategic standpoint to be able to outsource to the right fit

- He now confidently leads his in-house team in making decisions towards his business goals

- He transformed from a follower into a leader by learning how to make data-driven decisions

If you're a business owner who's struggling with their Google Ads, or unable to make data-driven decisions in an era where A.I. and Machine learning are at the top of the food chain, I want to talk to you.

Let's brainstorm how we can transform you and your business to reach your goals in 2020.

I've only a few spots left on my calendar this week, so book your Audit Call today. Link in the comments below.

21/01/2020

Imagine this.

You wake up. Early. Let's say 3:30 AM.

You jump up from your bed because you feel this pressure on your chest.

What's happening?

Then you remember...

That dream.

Well, luckily, it wasn't real, right?

Can you imagine if it would?

No longer able to pay your bills. No longer able to provide for your family.

Man, that's the whole reason you started this game.

True financial independance and freedom for your family.

And who can blame ya. It's your right to take it - am i right?

You laugh it away. "Why do I let these ridiculous thoughts run me?"

But then...in a matter of a millisecond, your human nature is bouncing it straight back with an eerie feeling.

"What if this is a some sort of message?"

You don't believe in all that jibber-jabber, and it's not your thing to check your stats in the middle of the night, but you convince yourself THIS is an exception to your rule.

You grab your phone, swipe your access code - (Face recognition doesn't really function in the dark does it?)

You click the Facebook Ads App...you scroll down and then...there you have it..

Ingrained in red - DISABLED AD ACCOUNT

You suddenly start to sweat heavily. Blood flows to your face. You can even start counting the veins that flow like tremors underneath your skin.

Anxiety kicks in.

"What the actual ****."

How did this happen?

"This can't happen to you! You've always been a law-abiding citizen in Facebook world."

You switch apps to check your Shopify.

The adrenaline kicks in.

IT CAN'T HAPPEN to you.

[ $0,00 in revenue in the last 5 hours. ]

P A U S E.

This scenario is more REAL than ever before.

And you gotta ask yourself. Am I safe?

Is my business still safe?

You have to admit; you don't like this feeling.

Ask yourself this one lil' question.
Why is this man worrying about his financial situation in the middle of the night.

Simple.

He has NO control.

Because his business is completely depending on external factors.

ONE external factor to be exact - Facebook.

When uncle Zuck pulls the plug, he removes your lifeline for prosperity.

He has no intention of prequalifying your situation - he just lets a rampant A.I. choose its next victim.

It's like Russian roulette, where the bullets are $0 revenue shots.

Who likes to play that game?

But before we get all desperate.

There's hope for you if you're feeling a bit uncomfortable by this.

It means you CARE about your business's LONGEVITY.

About your ability to reach your goals and don't give in to adversity.

What you need, is diversification of your traffic.

A Trifecta Traffic system that covers the whole customer journey.

When people are socializing - you'll be there
When people are researching - you'll be there
When people are actively looking at your products - guess what? You'll be there.

Spread your risks, diversify your traffic.

Implement traffic sources that aren't relying on the mercy of a developing A.I. to disapprove an honest businessman.

Invest in a system that lets you dominate the whole customer journey so that the natural behavior of your prospects is to GO TO YOU.

Because let's be honest - wouldn't that bring you peace?

The thought of having a system in place that brings you red hot leads without having to abide someone because of a monopoly position?

If that doesn't make you sleep at night, I don't know what to tell ya.

If you want to brainstorm how this would look like for your business, book your ecom audit in the comments.

Sleep well.

😱😱😱😱
10/01/2020

😱😱😱😱

Adres

Haarlem

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