23/03/2020
Kia Ora followers, I wasn’t 100% sure how to start this post as there's so many things to talk about, but I’ll try to keep it short and sweet.
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I hope that everyone is keeping safe, washing their hands, and looking out for one another. The only way we’re going to rid the world of COVID-19 is by working together. With that being said, I also wanted to bring you guys some value (marketing wise) in these troubled times as I try to keep an optimistic outlook on this situation.
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If you’re a goods prodiver that brings your product to the customer - eg. Ecommerce, Shopify, Food delivery, ect, and have the financial stability to market themselves on social media, I would highly recommend doing so during this time. Why? As a marketer I like to focus on where the attention is, and if our country does go into lock down, people will be spending more time on devices and social media than ever before. I also believe that if your business doesn’t fall into this very specific category of “goods prodiver that brings their product to the customer”, I would highly recommend doing your best to adapt your business into it. We don’t know how long this is going to last so being able to adapt to the market is an essential quality that a successful business must have.
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Kia Kaha everyone.