12/06/2026
Some businesses are carefully planned.
Others happen by accident.
In this episode of Istoryahe Cebu, we sit down with Ms. Princess Lastimosa, founder of CULTUR'D, a proudly homemade Cebuano cultured unsweetened yogurt brand, as she shares the unexpected journey behind what she calls an "accidental business."
From learning how to sell at a young age, navigating the realities of entrepreneurship with her partner, overcoming challenges along the way, and building a product they genuinely believe in—Princess opens up about the lessons, struggles, and opportunities that shaped Cultur’d Greek Yogurt.
More importantly, she shares her vision for where the business is headed and why they're only getting started.
If you're an entrepreneur, aspiring business owner, or someone curious about what really happens behind a growing local brand, this is a conversation you shouldn't miss.
🎙️ Watch, listen, and learn from a story built on grit, persistence, and a willingness to start even without having everything figured out.