Newsletters by Mary

04/02/2026

I don’t believe in “perfect” emails

I believe in:
✔ Clear messages
✔ Honest writing
✔ Emails that sound like a real person
✔ Strategy over fancy templates

Whether I’m using Constant Contact for a local brand or Keap for a service-based business, the goal is the same:

📩 Send emails people actually want to read.

If your emails feel “off” and you don’t know why, let’s talk.
DMs are open.

04/02/2026

If your newsletter isn’t mobile-friendly, you’re losing readers before they even scroll.

This is why platforms like Mailchimp, MailerLite, Flodesk, and Constant Contact matter. They’re built mobile-first (when used right).

React 📱 if you read emails on your phone.

03/02/2026

A client came to me saying:

“We send emails, but nothing happens.”

What I did:
✔ Cleaned the list
✔ Simplified the copy
✔ Set up basic automation
✔ Focused on value > promotion

📈 Result:
Higher opens, replies, and actual sales conversations.

Email works when it feels human.

03/02/2026

02/02/2026

You’re sending emails…
But you’re not segmenting.

That’s like saying the same thing to:
💠New subscribers
💠Warm leads
💠Paying clients

(They need VERY different messages.)

Platforms like Keap, MailerLite, and Mailchimp make segmentation powerful, but only if used correctly.

React 👍 if you segment
React 😮 if you don’t (yet)

02/02/2026

01/02/2026

Not all email platforms are created equal.

Here’s the truth:

Mailchimp ➡️ Great for analytics & automation
MailerLite ➡️ Clean, affordable, conversion-focused
Flodesk ➡️ Beautiful emails for creators & coaches
Keap ➡️ CRM + email for serious sales funnels
AWeber ➡️ Solid for small businesses & reliability
Constant Contact ➡️ Ideal for local businesses & events

✅The best platform is the one that fits your business model, not trends.

Send me a DM, and I’ll tell you which tool fits your business best.

27/01/2026

Be honest.
How many newsletters do you open, vs. how many you ignore?

Most newsletters fail because they’re:
❌ Too salesy
❌ Poorly segmented
❌ Written for “everyone” (aka no one)

The good news?
With the right platform + strategy, email can still be your highest-converting channel.

I’ve helped brands address this issue using tools like Mailchimp, MailerLite, Flodesk, Keap, AWeber, and Constant Contact. Each for different purposes.

👉Comment “OPEN” if you want your emails opened, not archived.

02/12/2022

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06/12/2021