21/05/2024
Marahil ung tanong niu,
Bakit ba napakachallenging ngayon ni Facebook Ads, noong around 2020 at 2021 naman, mgboost ka lang, mdali lang magkaroon ng mggandang leads at benta..
See picture 1, 71 results lang ung ng ads from 2020 - 2021
See picture 2, OMG, grabeh ung difference db,
At take note condo pa lang eto in Manila, paano nlang kaya ung mga lot, beach properties, house and lot all over the Philippines
Pero ngaun, you don't know kung worth it pa ba ung pagttake ng risks mo, ng effort at budget to get quality leads through Facebook Ads..
and even tried different strategies too para bumalik ung mga inquiries gaya ng nakukuha mo dati.. pero ang hirap tlaga..
But congratulations for still making a sale..
Worth it din naman tlaga ung Facebook Ads, pero dapat we can manage our expectations too
- yes the quantity of inquiries might change pero kung okay ung quality and conversion, ituloy mo lang
- the competition is really high, so dapat ung mga nakukuha natin pero din tayong effective process how to manage them at take care of them, how to nurture them
- strategies need testing too, so if you spend only 1,000 or 2 months of your ads, kkaumpisa mo lang mgrun tapos ineexpect mgkkaresult ka na, yes pwd naman, but it doesn't always work this way. di nating kaya ikumpara ung page na matagal ng ng aads sa page na ng attest pa lang ng waters.
- bigger goal, bigger ROI requires great effort and investment too, lalo din pag real estate, sooo if you are investing and planting now, tuloy tuloy mo lang, mgbbunga din yan.
quick tips na din how to get results despite tight competition?
FIRST TIP - make your ads super engaging, the more the mataas ung engagement, the more Facebook will show your ads to your possible audience,
simple example: ung post mo sa personal fb mo, the more na my ng eengage, the more na pinapakita ni FB ung post mo ng paulit ulit sa mga friends mo. the more na ngsstay siya sa Feed, kaya ung old post mo na nilike ng stalker mo charrr.. bigla bigla nlang ulit siya lalabas sa newsfeed. same sa real estate ads mo, the more the my ng engage, the more Facebook show your ads to your audience
SECOND TIP - galingan mo lang sumagot ng leads, kasi di tulad dati na ikaw lang ung nkkita nila, ngaun if they don't feel who they are talking too, marami naman sila choice para mkpg usap sa iba.
In messenger, don't expect na my buying decision process agad sila,, mkpg kaibigan ka muna, know their wants, feel na you are there para di lang mgbenta kundi iasssist sila sa mga needs and wants nila about their dream property.
third tip - pag maganda ung ads mo, maganda ung inquiries, ituloy tuloy mo lang, as much as possible wag mo ihhinto, kung baga sa sawayan, naiindak ka na, pero biglang pinatay ung music, so and ending kill joy ka.. charrr.
well for ads naman, if you are satisfied sa result ituloy tuloy mo lang, kasi we need constant flow of leads sa real estate, hindi mo naman kasi alam iba iba ung readiness ng bawat leads in buying, kung hhntayin mo lang ung leads na old para mgng buyer (well it's good na constant pa din ung communication at pag nurture even to the old leads) pero the more leads the greater chances of winning..
fourth tip - yes ng aads ka, but don't rely on one platform.. pwd mo pa rin sila inurture sa email, sa viber or kht saan,, maximize all platforms na pwd mg educate sa knila para masupport ung buying behavior nila..
If you have questions about your real estate digital marketing whether for consultations, training and done for your marketing, don't hesitate to message me .