26/09/2022
Are you transitioning to TikTok ads? Are you already using TikTok ads but you haven't made it work for your brand?
You try to make it work but there's just a lot of moving parts.
You thought it's just like facebook ads and you can use your fb video creatives on TikTok... and it doesn't perform.
I understand, it's hard to make this work especially if you don't have the systems and strategies in place.
Tiktok ads requires a lot of managing, from the creative all the way to the attribution.
That's why I've made this post to help you get the basic idea of what to focus on when you're lost to the TikTok advertising space.
×check out my previous post about the 3 fundamental pillars of UGC to have a better context about creatives www.instagram.com/p/Ch2Gqw7rtY0/
TikTok is a relatively new platform that's why it is a bit challenging to make your ads run successfully because there's not enough data in the platform yet.
But this introduces an opportunity, not a lot of brands and marketers are using the platform which means, less competition, leading to low CPM (3x cheaper than meta ads).
TikTok is like 2015-17 facebook at the moment.
2 years later, this will be harder and much more expensive.
That is why you should not miss this opportunity before it's too late.
If you're an ecom brand owner looking for an A team to run PROFITABLE TikTok Ads and/or receive high converting ugc creatives?
DM me "4 pillars" to learn more about how we can help you launch your brand.
-Lyndon
