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Eighty Media

Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from Eighty Media, Marketing Agency, Tagaytay City.

🚀 Trendsetters in Digital Marketing
⚡️ Branding | Social Media | Influencer Marketing
☕ Fueled by Creativity and Black Coffee

Let's rewrite the digital rulebook together.

13/09/2024

Pasko paksiw. Pasko paksiw. Pasko paksiw.

It’s the most wonderful time of the year! Here’s how you can make your brand content relevant through the BER months:

𝗦𝗘𝗣𝗧𝗘𝗠𝗕𝗘𝗥
🛍️ Prepping for the Ber months - talk about holiday plans, budget tips, and early shopping ideas.
☕️ National Coffee Day - highlight favorite local brews or run a fun giveaway.

𝗢𝗖𝗧𝗢𝗕𝗘𝗥
👻 Halloween countdown - share playful costume ideas, spooky stories, or DIY party tips.
🎁 Start Christmas shopping - gift guides, shopping hacks, product recommendtions, and store sales.

𝗡𝗢𝗩𝗘𝗠𝗕𝗘𝗥
⭐️ Early Christmas decor inspo - how to decorate on a budget, local bazaars for decor hunting.
🎈 Prepping for holiday parties - post outfit and food ideas for every merry events

𝗗𝗘𝗖𝗘𝗠𝗕𝗘𝗥
🎄 Christmas countdown - gift-wrapping hacks, Noche Buena recipe ideas, or local traditions.
🎅🏼 Year-end reflections - share personal milestones, lessons learned, or goal-setting tips for 2025.

Let’s make the upcoming month unforgettable.

You ready? ⚡️

27/08/2024

Think social media is just for scrolling? Think again! 😜

Social media has evolved far beyond just being a place to connect with friends—it's now a critical hub for discovering, shopping, and customer support. 🌐

Here’s how to make the most of it:

1️⃣ 𝗢𝗣𝗧𝗜𝗠𝗜𝗭𝗘 𝗬𝗢𝗨𝗥 𝗣𝗥𝗢𝗙𝗜𝗟𝗘𝗦 𝗙𝗢𝗥 𝗦𝗘𝗔𝗥𝗖𝗛.
Just like SEO for your website, your social media profiles should be optimized with relevant keywords and a clear, compelling bio. This makes it easier for potential customers to find you.

2️⃣ 𝗘𝗡𝗚𝗔𝗚𝗘 𝗧𝗢 𝗗𝗥𝗜𝗩𝗘 𝗦𝗔𝗟𝗘𝗦.
People don't want to feel like they’re being sold to; they want to build relationships with brands. Share valuable content, respond to comments, and use social proof like testimonials or user-generated content to build trust.

3️⃣ 𝗢𝗙𝗙𝗘𝗥 𝗦𝗧𝗘𝗟𝗟𝗔𝗥 𝗖𝗨𝗦𝗧𝗢𝗠𝗘𝗥 𝗦𝗘𝗥𝗩𝗜𝗖𝗘.
From quick responses in DMs to addressing concerns in the comments, excellent customer service on social media can turn a frustrated customer into a loyal advocate.

KEEP THIS IN MIND: Social media isn’t just a platform—it’s a full-fledged ecosystem for your brand to thrive in the digital space.

Follow us for more.⚡️

08/08/2024

CREATIVE BURNOUT? 🥲 Make your content 3X spicier with these relatable ideas:

🔥 𝗧𝗜𝗞𝗧𝗢𝗞 𝗥𝗘𝗖𝗜𝗣𝗘 𝗛𝗔𝗖𝗞𝗦:
Share quick, fun TikTok videos of easy Korean recipes using grocery mart ingredients, like kimchi fried rice or ramen upgrades.

🔥 𝗩𝗜𝗥𝗧𝗨𝗔𝗟 𝗙𝗢𝗢𝗗 𝗧𝗢𝗨𝗥𝗦:
Showcase your restaurant and grocery mart's budol finds and best-sellers in virtual tours. Use FB/IG Reel or YouTube for longer content, TikTok for snippets.

🔥 𝗖𝗢𝗟𝗟𝗔𝗕𝗦 𝗪𝗜𝗧𝗛 𝗟𝗢𝗖𝗔𝗟 𝗖𝗥𝗘𝗔𝗧𝗢𝗥𝗦:
Partner with local Gen-Z influencers for vlogs, taste tests, and day-in-the-life videos featuring your restaurant and grocery mart.

🔥 𝗞𝗔𝗞𝗔-𝗞𝗗𝗥𝗔𝗠𝗔 𝗠𝗢 '𝗬𝗔𝗡:
Share scenes from your favorite Korean Drama series that feature similar grocery items, include a screenshot of the actors if you can to make it more REALatable.

🔥 𝗞-𝗙𝗢𝗢𝗗 𝗖𝗛𝗔𝗟𝗟𝗘𝗡𝗚𝗘𝗦
Promote k-food challenges like eating spicy noodles or trying different kimchi flavors. Encourage followers to share their attempts on social media with a brand hashtag.
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Let’s get you all warmed up for the BER months. 😉 Follow Eighty Media for more.
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01/08/2024

READ: 3 Marketing Trends to Watch in Late 2024 🤓📈

• 𝗠𝗘𝗠𝗘𝗙𝗜𝗖𝗔𝗧𝗜𝗢𝗡 𝗢𝗙 𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 📸
RIGHT? In a world bombarded with content, people crave quick, engaging visuals. Memes are a perfect way to make your brand memorable – say Angkas, NomNom, and Lola Nena’s.

They’re easy to share and fun to engage with, making them a crucial tool for the rest of the year and beyond.
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• 𝗥𝗜𝗦𝗘 𝗢𝗙 𝗖𝗥𝗘𝗔𝗧𝗢𝗥 𝗘𝗖𝗢𝗡𝗢𝗠𝗬 🤳🏼
Platforms like TikTok are challenging marketers to blend brand consistency with platform-specific creativity.

Collaborate with innovative creators to reimagine your brand and stay on trend. The possibilities are endless when you open up your content to fresh, creative minds.
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• 𝗧𝗘𝗖𝗛-𝗦𝗨𝗣𝗣𝗢𝗥𝗧𝗘𝗗 𝗖𝗥𝗘𝗔𝗧𝗜𝗩𝗜𝗧𝗬 🤖
With automation handling the basics, it’s time to let humour and creativity shine. Focus on emotionally connecting with your audience and showcasing your brand’s purpose and values.

Authenticity and creativity are the keys to capturing imaginations. Afterall, the best content is personal!

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5 months left to end this year with a bang and generate loads of bags! 💰

Stay ahead of the game and make these trends work for you.

30/07/2024

One of our branding projects this year is opening soon! 🍔

➡️ Follow them here: The Burger Ave.

27/07/2024

One year since our rebranding project with Bistro 2101! ⚡️

23/07/2024

JULY 2024: Let’s talk about this month’s viral marketing campaigns in the Philippines 🚀📈

🛞 𝗟𝗼𝗹𝗮 𝗡𝗲𝗻𝗮'𝘀 𝗩𝗶𝗿𝗮𝗹 𝗠𝗼𝘃𝗶𝗻𝗴 𝗖𝗮𝗿
The viral video shows a staff member near a reversing car, prompting "mini heart attack" comments. It has garnered over 100 million views on Facebook, TikTok, and Instagram, sparking both laughter and genuine concern amongst users.

🏨 𝗞𝗹𝗼𝗼𝗸'𝘀 '𝗛𝗼𝘁𝗲𝗹' 𝗩𝗶𝗱𝗲𝗼 𝗔𝗱
The film ends with a twist: planning a trip shouldn’t be as hard as defending a thesis with Klook’s over 2 million hotels and bundled experiences. The campaign highlighted this ease, garnering 45.1 million views, 80,000+ engagements, a 21% increase in visits, and a 30% revenue boost for Klook.

🌸 𝗝𝗼𝗹𝗹𝗶𝗯𝗲𝗲 𝘅 𝗕𝗜𝗡𝗜 𝗣𝗵𝗼𝘁𝗼 𝗖𝗮𝗿𝗱𝘀
Oh shux! Fans of Filipino super girl group BINI, known as Blooms, are thrilled about a collaboration with Jollibee. Within three days, the TikTok hashtag reached 6,000 uses, while the Facebook announcement got 80.5K reactions and counting.

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WONDERING WHY THEY WENT VIRAL? 🤔

These campaigns share a common ground in their approach to digital marketing:

➡️ 𝗥𝗘𝗟𝗔𝗧𝗔𝗕𝗜𝗟𝗜𝗧𝗬 𝗔𝗡𝗗 𝗘𝗠𝗢𝗧𝗜𝗢𝗡𝗔𝗟 𝗖𝗢𝗡𝗡𝗘𝗖𝗧𝗜𝗢𝗡 ⬅️

🚗 Lola Nena’s Viral Moving Car: The video taps into a universal experience of sudden scares, making it highly relatable. This humorous yet concerning scenario triggers an emotional response.

📖 Klook’s ‘Hotel’ Ad: The ad uses the relatable struggle of trip planning to connect with viewers. Through presenting a solution to a common pain point, it creates a resonance for different types of travelers.

🐝 Jollibee x BINI Photo Cards: Leveraging the strong emotional connection fans have with BINI, the campaign resonates deeply with its target audience.

Still reading? Dapat lang. 😉

𝗠𝗔𝗥𝗞𝗘𝗧𝗜𝗡𝗚 𝗧𝗔𝗞𝗘𝗔𝗪𝗔𝗬𝗦:
1️⃣ Create Relatable Content: Use universal experiences or common struggles to drive engagement and memorability.

2️⃣ Spark Emotional Responses: Trigger emotions like humor, excitement, or concern to boost engagement and shareability.

3️⃣ Leverage Multiple Platforms: Utilize various social media channels to maximize reach and impact.

4️⃣ Use Influencer and Fan Power: Collaborate with influencers or fanbases to amplify reach and drive engagement.

Time to spice up your socials, follow us for more!

11/07/2024

In the fast-paced world of social media, staying on top of the latest trends and memes is a must! 😎

But here's the thing – while it's tempting to jump on every trend wagon, it's sooooo important to keep it real and true to your brand.

Trending topics, hashtags, and memes can skyrocket your visibility and engagement. 🚀 They're a great way to show that your brand is current, fun, and in touch with what's happening.

HOWEVER…

HINDI LAHAT NG TREND, DAPAT SABAYAN.

We've all seen those icky posts where brands try too hard to be trendy, and it just doesn’t feel right.

🚫 Avoid being that brand! 🚫

REMEMBER THIS…

➡️ Authenticity builds trust, and your audience will appreciate the genuine connection.

So next time you see a trending issue or a viral meme, take a moment to think about how it can fit naturally into your content.

Your followers will love you for staying true to yourself while keeping things fresh and exciting. 🔥

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Time to spice up your socials, follow us for more!

10/07/2024

STOP THE “ESTETIK CAFÉ” APPROACH. ✋🏼🚫

Instead, try these:

1️⃣ 𝗕𝗲𝗵𝗶𝗻𝗱-𝘁𝗵𝗲-𝗰𝘂𝗽: Share a day in the life of your baristas. Show their daily routine from arriving to the cafe, preparing drinks, spending idle hours, to wrapping up their duty.

2️⃣ 𝗕𝗲𝘀𝘁 𝗶𝗻 𝗥𝗲𝗽𝗲𝗮𝘁 𝗢𝗿𝗱𝗲𝗿: Feature a loyal or repeat customer each week. Share their favorite drink and a little about their story. Encourage customers to share why they love your coffee shop for a chance to be featured.

3️⃣ 𝗛𝗶𝗻𝗱𝗶 𝗺𝗮𝗽𝗮𝗶𝘁 𝗮𝗻𝗴 𝗸𝗮𝗽𝗲: Post fun and interesting trivia about coffee every Tuesday. For example: Dark roast coffee doesn’t have more caffeine. Make sure you do this through reels.

4️⃣ 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀 (Sustainable???): Highlight your commitment to sustainability. Share your practices like using eco-friendly cups, sourcing beans from fair-trade farmers, or composting coffee grounds.

5️⃣ 𝗖𝗼𝗳𝗳𝗲𝗲 𝗮𝗻𝗱 𝗙𝗼𝗼𝗱 𝗣𝗮𝗶𝗿𝗶𝗻𝗴𝘀: Suggest delicious coffee and food pairings available at your shop. OR DO THE OPPOSITE! You can post coffee and food that doesn’t complement each other like Mango Shake and Peanut Butter Sandwiches.

Time to spice up your socials, follow us for more! 🔥

26/06/2024

We started a TikTok account from scratch and here’s what we learned after 2 weeks…

1️⃣ Create content about topics you ‘actually’ enjoy. Being consistent can be challenging if the process is dragging your productivity down.

2️⃣ Regularly upload. It doesn’t have to be every day but make sure to target the number of videos you want to be published every month.

3️⃣ Engage with users. We know you’ve heard this before but you really have to be social on social media - start conversations and express yourself!

4️⃣ Bulk-shoot your content. Whether it’s a product review or a talking head video, prepare your ideas and shotlist, and allot a schedule for content shoot.

5️⃣ Trust the process. Since we started this account from scratch, I knew it would take us 10-15 videos to achieve the results we wanted. Expect learning curves and seize the opportunity to get better through it.

These tips apply to everyone, especially if you are creating content online. 😉

If you are a business owner and you want to skip to the good part, we are opening 2 client slots for July 2024 at Eighty Media. ⚡️

Let’s have a quick chaaaat!

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