01/08/2023
Stop scrolling , FB ADS , Scaling for 8 million
niche : fashion
spent :370k
sales : 2.78 m
method :
We are running ABO with different structures , weekly increasing with 10,20 k budget .we tested the different audiences for this and they too got us better results but board was winning then we started focusing on showing quality of the product , UGC and unboxing with alot of influencer marketing as well , board targeting helped us to scale with higher budgets faster .when we used the combination of influencer and UGC , and some of professional shoots we jumped up to the tripled results this month , also we tried scaling on CBO and then lal which soar the results , giving audience the offers , packs of this and this in xyz cost helped us for sales volume
An interesting strategy is to ask fans to share content that reflects the experiences and lifestyles that your products support. they can post the unboxing with hash tagg on their social media , gives you better coverage , word of mouth , trust factors with the passage of time if you keep doing this strategy , you offer them some gift card , food voucher or some discount , some winning cash to them for doing this ..this works great and makes them loyal with you , i have even seen that few mart brands are sending free parcels to those who left the cart , as surprise gift , this makes huge huge trust on customer for your brand and for sure they do come back and check out the products and purchase after