16/12/2024
Weโre thrilled to have partnered with Murata to create a corporate video that highlights their market positioning as an ๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐๐๐ ๐๐๐๐๐๐๐๐ in India. ๐ฎ๐ณ
The video shines a spotlight on Murata's robust network of engineers, experts, customer support teams, and partners, showcasing their mission of driving innovation and creating meaningful solutions.
This project was more than just external brandingโit was about storytelling. We adopted the concept of SHAZE, Murataโs philosophy where success is not only about increasing wealth but also about improving well-being and happiness.
๐ What the video captures:
๐๐ซ๐ง๐๐ฅ๐ก๐๐ ๐๐ฅ๐๐ก๐๐๐ก๐: Introducing SHAZE to the world and Murata Indiaโs commitment to being a solutions-driven partner.
๐๐ก๐ง๐๐ฅ๐ก๐๐ ๐๐ฅ๐๐ก๐๐๐ก๐: Showcasing employee satisfaction, diversity, and shared identity within the organization.
๐ง๐๐ ๐ฆ๐ง๐ข๐ฅ๐ฌ ๐๐ข๐ก๐๐๐ฃ๐ง: We brought Murataโs services to life through a powerful metaphorโa kite๐ช , symbolizing ๐๐๐๐๐๐๐๐๐๐, ๐๐๐๐๐๐๐๐๐๐๐๐๐๐, and ๐๐๐๐๐๐๐๐๐๐๐. The kiteโs production process evolves across different cities and milestones, perfectly mirroring how Murataโs solutions touch lives and communities across India.โจAt its core, this video celebrates how Murataโs services go beyond technology, focusing on the happiness and well-being of people. ๐ฅ
We are honoured to have had the opportunity to translate this unique philosophy into a visual journey and to contribute to Murataโs story of innovation, diversity, and impact.
Project: Murata India Brand Video
Video Type: Brand Video
Client: Murata Electronics Singapore
