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16/04/2022

Concentrated marketing This type of marketing is characterized by the fact that the organization is completely focused on a specific market segment. For example, the company is focused only on the premium segment.

13/04/2022

08/04/2022

International marketing International types of marketing are as follows: adapted marketing; responsible; global; marketing that is focused on competition; in the form of general management; marketing that develops forecasting systems; applying assortment restructuring.

07/04/2022

Undifferentiated marketing is carried out by the production of only one product. The needs of different market segments are deliberately ignored. A striking example is Sos-Sol. The company began to produce one drink, counting on the fact that a sufficient number of customers will like this drink.

06/04/2022

DIFFERENTIATED MARKETING
This type of marketing is typical for companies that want to consolidate their positions in several markets at the same time. For each of the market niches, a specific product is being developed, a specific marketing policy is being implemented. For example, the company "General Motors" is engaged in the production of cars that are intended for a variety of purposes. Thanks to a wide range of products, demand increases and goods pe*****te into new market niches.