Update Agency. Strategic Branding Partner.

26/04/2023

Years of experience creating brands for various sectors of the economy allow us to confidently work on international markets. This time our client is Mohr Smarte, whose and we strongly share. Conscious consumption, support for the UN Sustainable Development Goals, professional approach, and German precision. We also extend our gratitude to Holger Mohr for supporting Ukrainians in Germany who were forced to leave due to the country-terrorist's full-scale military invasion.

In just a few weeks, we went through the essential stages of establishing the brand-platform, including , updating the name, creating the and , selecting colors and fonts, and copywriting descriptors and key messages. While we can't share every detail here, please find below a few slides outlining our .

It is an honor to collaborate with such a client and we are grateful for the opportunity to create together. As always, we remain in touch and support the company's development.

12/04/2021

In 2013, we updated the and , and also developed a complete package for AEROCONGRESS, an international aviation event, which took place in the building of the new airport in Lviv.

The best specialists and top managers of airports, airlines, investors, equipment manufacturers, government officials gathered together for a quality exchange of ideas and experience for the development of the aviation industry in and the CIS countries.



We create added value for your business.
More info → https://upd.agency

02/04/2021

GETCAR is a completely new, comfortable and safe way to quickly and profitably sell a car. In 2016, we joined the project at the stage of product formation. This allowed us to make timely changes to the strategy, completely rethink the positioning and develop an integral brand platform.


We not only updated the logo, but also developed an identification system with a full package of corporate identity media, including web communications, and supported the go-to-market process for some time.





We create added value for your business.
More info → https://upd.agency

29/12/2020

STARPACK.
Manufacture of paper bags​​​​​​​.

The STARPACK brand was formed on the basis of a manufacturing company with many years of experience in the production of paper bags.

Together with the client, it was decided not to use stars and the abbreviation SP was the basis of the identity. The combination of these letters is styled as a piece of continuous paper tape from which handles for paperbags are made.

The corporate red was recommended by the client as the color of a mature leader in his niche. Focusing on the highest quality and working for premium customers allowed us to add the PREMIUM descriptor to the main STARPACK logo.

02/12/2020

FLORA PARK office center was created in 2009 in the process of complete reconstruction and completion of the old building. The name and mark were inherited and the customers decided to keep it, updating the style and adapting it to modern needs.

In the process of work, we have developed a complete package of identity and branding, from the sign and logo, to internal navigation, promotional materials, photo and text content, website design. Immediately after launch, the office center quickly filled with anchor tenants. More than 10 years later, the FLORA PARK style looks recognizable and relevant.

23/11/2020

FRANZ AUDIO is a cool team of young guys who love their job and do it better than others. The main activity is equipment rental for events of any scale. The history of the company began in 2013 and, thanks to active growth, within 5 years, reached top positions, first in Kyiv, and then in Ukraine. The first logo (developed by us in a hurry) worked great, but it's time to raise the level and set new ambitious goals.

We updated the and in 2019, carried out a rebranding and literally within a year the company reached new business indicators and confidently secured a leading position in its niche. The crisis of 2020 not only did not bring down the company, but showed the stability and resilience of the .

23/11/2020

...and while we are finishing the site, in parallel, we began to upload cases to the Behance page.

🙌🏼

We are a specialized branding agency from Kyiv, Ukraine with over 15 years of experience and cases in all areas of business. We know how to unleash your potential, pack it up and take it to the next level. Our goal is not about "beautiful" design, but about efficiency and profitability. We are the a...

03/11/2020

We create added value for your Business.
Or for your competitors...

→Vision
→Strategy
→Naming
→Logo
→Identity
→Brandbook