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What is the purpose of living? It's a hard question to answer. However, there is a question that is much easier to answe...
13/03/2018

What is the purpose of living? It's a hard question to answer. However, there is a question that is much easier to answer - what is the purpose of your SMM campaign? What goals you aim to achieve with your social medias?

Well, it may seem as a hard question aswell if you never thought of it. But don't worry - we are here to make your life easier! 😁

For this reason we collected several common goals/objectives that businesses around the world set for their SMM teams. They are pretty much of a generic form so you may use one or all of them as they are!

So, usually digital marketers divide their goals in following sequence:

- Increase brand awareness: To create authentic and lasting brand awareness, avoid a slew of promotional messages. Instead, focus on meaningful content and a strong brand personality through your social channels.

- Higher quality of sales: Digging through your social channels is nearly impossible without monitoring or listening to specific keywords, phrases or hashtags. Through more efficient social media targeting, you reach your core audience much faster.

- Drive in-person sales: Some retailers rely on social media marketing efforts to drive in-store sales. Is your brand promoting enough on social to reward those who come to you? What about alerting customers to what’s going on in your stores?

- Improve ROI: There’s not a brand on social media that doesn’t want to increase its return on investment. But on social, this goal is specific to performing a thorough audit of your channels and ensuring cost of labor, advertisements and design stay on track.

- Create a loyal fanbase: Does your brand promote user-generated content? Do your followers react positively without any initiation? Getting to this point takes time and effort with creating a positive brand persona on social.

- Better pulse on the industry: What are your competitors doing that seems to be working? What strategies are they using to drive engagement or sales? Having a pulse on the industry could simply help you improve your efforts and take some tips from those doing well.

It was long, but we hope it was usefull post for you! In the meanwhile - drop us a message if you are still not sure about how SMM can boost your business and we will consult you for free!

Content is fire, social media is gasoline. This the typical golden rule of content marketing. Due to modern digital mark...
13/03/2018

Content is fire, social media is gasoline. This the typical golden rule of content marketing. Due to modern digital marketing trends we can see the straight tendency for large engagement growth for native, non commercial posts. Basically, it was predictable. Since the 2012, when Instagram was opened, users passed across tons of spam, unaesthetic banners and stupid descriptions. Let your profile audience have what it wants.
Become modern and effective in Social Media.
Send us a message! 📩

Robots are taking the world over – be prepared!During several previous years we have seen humanity focusing on developin...
11/03/2018

Robots are taking the world over – be prepared!

During several previous years we have seen humanity focusing on developing all kinds of AI-related technologies. Japanese engineers and scientists were able to create robots that are able to express human-like emotions while Saudi Arabia provided a citizenship to Sophia – social humanoid robot developed by Hong Kong-based company. But how these trends affect us – marketers?

AI trend in marketing is expressed in usage of chat-bots – specific type of a weak AI, created for business purposes. Moreover, chat-bots are no longer the robotic, clunky machines they once were. They are bots that are able to provide an instant connection with customers from all over the world - solving customer issues and even ordering pizza.

This year we have seen many brands are testing chat-bots with varying degrees of success. Such bots with decent copy and at least some level of “humanized” character will generate great involvement in your Facebook messenger. In addition, Facebook Ad Manager now has an ability to send leads straight to your messenger from where your bot will get all the necessary data for your customer base. Here at Butchers we see chat-bots as an incremental part of SMM strategy for all of our customers – such a great tool it is.

Are you an expert? Do you want more sales in your business? Then why are you still ignoring social medias as a lead gene...
09/03/2018

Are you an expert? Do you want more sales in your business?

Then why are you still ignoring social medias as a lead generation source?

Why shouldn't you? Here is why:

- More than 2 millions of people visit Facebook daily! This is a huge potential daily reach for any product. Same counts for Instagram as well! 76% of Facebook users and 51% of Instagram users live through their daily routine with both of networks open. Even on a local basis – in Cyprus for example – there is a constant daily online of around 500 000 people who can learn about your offers!

- Social media posts can be used to drive targeted traffic. Using Facebook network you perfectly know who are you attracting and how much you are going to pay for it. That is why SMM is a way to create a constant and predictable stream of people to your business!

- Social Media Is THE BEST Tool to Connect with (and Learn from!) Consumers & Industry Leaders. We should never forget the initial purpose why Facebook, Instagram or similar networks were created – connection! With a good social media presence any business is able to bring trust, integrity and interest – the most important ingredients in business-customer relationship building. And who if not your brand fans or consumers can give you the best advice of how to perfectly satisfy their needs.

Please, If you are still not convinced, leave us a comment or press “send message” button and we will get back to you within 24 hours!

Be sure, after a free non-obligatory conversation with us you will understand a full potential of SMM as a lead generator.

This night, we will talk about one of the most important things in Social Media Marketing - Content Marketing.The point ...
07/03/2018

This night, we will talk about one of the most important things in Social Media Marketing - Content Marketing.
The point is, that you can’t have a nice content marketing while your basic marketing looks like some bunch of papers. Figure out your key audience, find the key qualities of your product, whatever you sell. You might be selling glue for example, but you never know what’s the key point of client’s decision, branding or the way how good it glues ?🤔
You always have a choice. So choose us, we know how it works.📱

Modern business models are already using the integration with social media. Officially, there are 900 000 people in Cypr...
05/03/2018

Modern business models are already using the integration with social media. Officially, there are 900 000 people in Cyprus, who are using Facebook & Instagram during the day, and still you are not using them for involving in your business? And we know the way out. Generate hot leads, get sales and improve your ROI with such cheap and effective way of commercial. Contact us for detailed info📲

SMM or “officially” Social Media Marketing is one of the most modern ways to get in touch with your customers. It’s more...
05/03/2018

SMM or “officially” Social Media Marketing is one of the most modern ways to get in touch with your customers. It’s more about communication, not about sales, but it definitely improves your customers experience. How does it work?
- We keep in touch with your audience. Give detailed info about your company.
- We work with negative feedback
- We make your company profile look wonderful.
- We involve the targeted traffic
- We post your goods more than 2 times a day
- We make content plan
- We give you statistics
Already interested in involving new customers for your or ?
Contact us📱

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