NJI 📍 DC | SINGAPORE | LONDON
NJI is an award-winning global agency that provides creative strategy for public affairs.

NJI is an award-winning global agency that provides creative strategy for public affairs. Rooted in Washington, D.C., with a global reach, NJI creates measurable impact, packed with punch, wit, intelligence, and style. We are the agency of choice for clients that desire the rare blend of strategic expertise, best-in-class creative, and boundary-pushing technical prowess. We develop audience-driven

strategies and exceptional creative to help clients solve public affairs and policy challenges. From advocacy campaigns to experiential marketing, we thrive on innovation and forward thinking — and help our clients do the same. Our commitment to exceptional service and creative work fuels our referral-driven growth. We prioritize collaboration and responsiveness with our clients, our partners, and each other. We are a community of 60+ strategists, designers, web developers, video producers, and writers representing some of the best creative talent in our field. Join our team at https://www.njimedia.com/careers/.

Last month, the NJI team stepped away from the rush for a mindfulness break. With DIY moss box kits in hand, everyone bu...
03/12/2026

Last month, the NJI team stepped away from the rush for a mindfulness break. With DIY moss box kits in hand, everyone built their own miniature landscape and took a well-deserved creative reset. 🌿

03/04/2026

A high impression count looks good on paper, but it doesn't equate to advocacy outcomes. One impression to the right person can matter more than a thousand to the wrong ones.

Learn how NJI streamlines media budgets while reaching only the audiences that matter to your issue.

njimedia.com/nji-expands-paid-media-offerings-redefining-how-to-reach-policymakers/

Some stages are built for more than an audience. They’re built for the conversations that move industries forward.This y...
02/20/2026

Some stages are built for more than an audience. They’re built for the conversations that move industries forward.

This year’s PhRMA Forum convened leaders from across the health care ecosystem to examine the future of American biopharmaceutical innovation, with voices like Dr. Mehmet Oz, Administrator for the Centers for Medicare & Medicaid Services; Dr. Marty Makary, United States Commissioner of Food and Drugs; Gina Raimondo, former United States Secretary of Commerce; and many more shaping the dialogue.

In partnership with PhRMA, NJI led the strategy, creative development, and full-scale production, designing an environment that matched the weight and significance of the moment, from first concept through live ex*****on and beyond.

02/05/2026

Reach is easy. Recall is hard.

Policy insiders require sustained exposure to drive recall, and NJI's paid media solution is built for that impact.

Reach us at [email protected] to learn more.

01/28/2026

This month, Q Life, a platform dedicated to celebrating Qatar’s identity, creativity, and cultural leadership, hosted the unveiling of Q Life Gallery, a new free space designed to spark conversation, artistic expression, and community exchange.

NJI's Look Closer and Match for Hope campaigns were proudly featured within the gallery, alongside a dedicated section recognizing their international awards and global impact.

See these campaigns below:
đź”— Look Closer: njimedia.com/work/nation-branding-for-public-diplomacy/
đź”— Match for Hope: njimedia.com/work/global-campaign-raises-10-million-for-education/

01/12/2026

At NJI, we’re all about celebrating life at work — the culture we build, the people behind it, the wins we share, and the moments that inspire us.
Starting this year, we’re bringing more of that energy to you.
Here’s a quote that inspires us, shared by our Senior Designer, Austin Thomas.
Stay tuned for more glimpses into what inspires us at NJI.

12/22/2025

Our new office in Georgetown is all decked out in holiday decor, and NJI has been busy this December with seasonal cheer and giving.

We hosted Be The Good Project, a DC charity that provides food to our neighbors in need; later, the team gathered for a holiday celebration, where gifts were given and memories were made.

Here’s a peek into our holiday festivities at the DC office!🎄⛄

11/07/2025

A bold brand vision needs a clear lens. 🕶️

We partnered with Vision Expo to bring fresh energy to the eyecare industry — redefining how the brand connects with its community.

Check out our full case study here: njimedia.com/work/a-fresh-look-for-the-eyecare-industry/

There have been many notable events in Washington, D.C., but the opening of the new Embassy of Qatar was truly a special...
10/23/2025

There have been many notable events in Washington, D.C., but the opening of the new Embassy of Qatar was truly a special occasion.

Earlier this week, our Co-CEOs, Josh Shultz and Nathan Imperiale, had the opportunity to join distinguished guests, including ambassadors and cabinet secretaries, in an evening focused on diplomacy and cultural exchange.

A highlight of the evening was a remarkable performance by composer Dana Al Fardan, which left a lasting impression on all attendees.

It was an inspiring gathering celebrating the intersections of cultural diplomacy and the arts.

Proud to partner with Direct Supply at the 2025 Senior Living Advocacy Conference, sharing how NJI’s strategic creative,...
10/17/2025

Proud to partner with Direct Supply at the 2025 Senior Living Advocacy Conference, sharing how NJI’s strategic creative, video, and media solutions helped elevate advocacy and drive meaningful legislative impact this year.

04/16/2025

500+ industry leaders. 25 years of medical breakthroughs. Game-changing conversations.

Last month's PhRMA Forum brought together top voices to tackle healthcare’s biggest challenges. Our team led end-to-end strategy, creative ex*****on, event production, and post-event amplification, transforming the Forum into an immersive experience that showcased the power of innovation, advocacy, and smart policy implementation.

Learn more at https://www.njimedia.com/work/phrma-forum/.

Address

101 1/2 S Union Street
Alexandria, VA
22314

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+12029658406

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