02/10/2019
Facebook for a realtor🧐
Imagine being able to show detailed listing information to every newlywed couple in their 30s within a 20-mile radius. While this would be impossible to execute in person, Facebook’s ability to target posts and ads to your core demographics are invaluable. 69 percent of real estate agents use Facebook because it works. Even when Facebook doesn’t deliver results, it still has top-of-the-line analytics that will help you understand what went wrong. 🤯
Suggestion:
Try writing posts about what sold you on the home initially. Share photos of your weekly grocery haul or your dog playing in the yard. Use the bandwidth Facebook gives you to paint a picture of what living in that home is really like. Chances are, it may resonate with a buyer. 🤷♂️
Keep in mind, with Facebook advertising you can laser target your audience, for example, an engaged male, 25-30 years old, making over $100k/year, looking for homes on Zillow. That's the power❗