Ronin Socials

Ronin Socials • Content Marketing | Paid Ads
• Helping Business Owners Sell With Content
• Based in Austin, TX

06/23/2026

Comment “CONVERT” and I’ll send you the tool and MCP.

This is one of the most exciting and terrifying times to be a marketer.

As AI continues to consolidate and these tools get more dialed in, more optimized, and quicker to build, this brings a lot of opportunity to move fast.

But a lot of people still don’t know what a funnel even is or how to build one.

This tool helps expedite that process.

I’m stoked to keep exploring this tool and report back on what we’re able to do, so we can help y’all win.

06/23/2026

Comment “EXN” for 15 psychology backed ways to execute this.

It’s a good document to train your AI if you’re using it to audit your content.

People will come to me thinking their business is too boring to make content around when that is far from the truth. It’s all about packaging.

06/19/2026

Comment “frame” for my OG six-figure ad scripting frameworks and templates.

Your Facebook ad messaging is so incredibly important, and people still blame Facebook, or the algorithm, or the Instagram algorithm, for bringing them low-quality leads. When, yes, Facebook will optimize for the cheapest lead, and often the cheapest lead is the lowest quality.

But your messaging is going to be one of the key things that can help get you out of that. And I’ve seen this time and time again.

Even on organic content itself. I know people who have blown up their account, who are fifty times bigger than this account. However, they hate the audience they’ve built because their messaging was poor, and now they can’t actually convert anyone, because they optimized for the most amount of people rather than the highest qualified people.

Messaging is king.

06/17/2026

Comment “SCALED” for the tool and the prompt.

The quickest way to shortcut your growth and your ability to speak on camera is to study and copy. Not to stay there forever. Just long enough to understand why something works.

Take the time to actually understand the mechanics.

Here’s the system.

Take the top 10 creators in your space. Upload them into Poppy, or whatever tool you use to transcribe. Drop in the prompt I’m giving you. Then study the psychology and the structure of those scripts.

Take the best part of each one.

Then make your own.

Also, if you haven’t seen the Sam Parr Sweat Equity podcast I highly recommend.

06/16/2026

Comment “LEADS” and I’ll send you the prompts to build this out.

99% of lead magnets are a PDF nobody opens.

Here’s what’s actually working right now: a micro AI tool. A quiz, an audit, a calculator. Something that solves one small problem and gets your foot in the door.

If you’re going to use AI to run your marketing, there’s much higher ROI activities than having it just write your scripts.

06/12/2026

Comment “VOICE” and I’ll show you how I used my voice to create these lead magnets.

Here’s the workflow:

1. Open a design session in Claude.
2. Upload your brand assets:
logo, colors, fonts, tone of voice, examples, and any design references.
3. Build one lead magnet format you actually like.
4. Ask Claude to turn that format into its own setup doc:
design rules, layout, colors, fonts, spacing, sections, and workflow.
5. Create a Claude Project.
6. Add the short behavior rules to the project instructions.
7. Upload the full design spec as project knowledge.
8. Start a new chat inside the project.
9. Give it the topic or paste in your unique info.
10. Drag in your logo file.
11. Ask Claude to create the lead magnet in your branding.

Boom you’re done.

06/11/2026

Comment “20” for a content checklist you can upload to AI to produce better content.

The Trojan Horse Method is something top marketers have been using forever, and it’s one I implement for every single one of our clients because it sells without selling.

Here’s how it works:
We take a topic that’s already trending in a viral format, then introduce our thought process inside that format. It does the job of the middle of funnel by showing how we think, building that parasocial relationship, and proving we’re different.

Meanwhile, we’re already pulling eyeballs from the trending topic itself.

You can even drop in something like “we just helped a client do this recently” without making it a pitch.

This has crushed for me for years. It crushes for ads too.

And this is just one of the many systems we implement for our clients to build a content-led acquisition machine.

If that’s something you’re interested in exploring for your business, shoot me a DM saying “interested.”

06/10/2026

Comment “FABLE” for the 3 Claude code skills.

I’m always testing Claude Code skills. 90% of them aren’t that helpful. These 3 are actually very useful.

1. grill-me (by Matt Pocock) → relentlessly interrogates your thinking one question at a time. I run every offer through it before launch so I know exactly why I’m making every decision. Pricing, positioning, delivery.

2. remotion → make animated videos inside Claude Code. Graphics that visualize the framework I’m explaining while I talk. People actually understand what I’m saying instead of zoning out on a static talking head.

3. stop-slop → the one more people need. Reads your writing, finds every AI sentence structure and AI phrase, and strips it out completely. If your content reads like ChatGPT wrote it, this is the fix.

06/08/2026

Comment “WSJ” for the full 4 frameworks to make dangerously persuasive marketing assets.

Words have made more money than almost any asset on earth. A single Wall Street Journal letter written by Martin Conroy ran for 28 years and brought in an estimated $2 billion from just 775 words. John Caples’ “They Laughed When I Sat Down At the Piano” sold pianos and courses for decades off one headline. Gary Halbert’s coat of arms letter mailed hundreds of millions of pieces and built him a fortune. David Ogilvy’s Rolls-Royce ad, built on one line about a clock, moved cars off lots for years. All of it was copy.

The skill behind every one of those is the same skill behind your talking heads, landing pages, ads, and emails. Here are the four frameworks doing the heavy lifting.

The Rule of One. One person, one problem, one idea. Stop confusing people with five messages at once.

AIDA. Attention, Interest, Desire, Action. The mental path someone walks before they buy, and the exact structure of the WSJ letter.

Flesch-Kincaid readability. Write simple. Half your audience reads below a fifth grade level. Hormozi writes at a third grade level on purpose.

Curiosity loops. Open a question and refuse to answer it until later. Not technically a framework, but without it the other three collapse.

Comment “COWORK” and I’ll send you the full Anthropic breakdown.The growth marketing lead at Anthropic just published ex...
06/07/2026

Comment “COWORK” and I’ll send you the full Anthropic breakdown.

The growth marketing lead at Anthropic just published exactly how 90% of his work now runs through Claude Cowork, and it’s not what most people are doing with AI right now.

Most people still have a chat tab open somewhere between 47 other browser tabs. They paste a question in. They get an answer. They copy it out. They do something with it. Repeat 20 times a day.

Instead he has Claude connected to his Slack, his Gmail, his ad accounts, and his Google Search Console. Every morning at 6am a briefing is already waiting for him. His budget pacing dashboard updates itself. His weekly SEO report writes itself and lands in his inbox before he asks for it.

The blog covers:
— When to use chat vs Claude Cowork vs Claude Code
— The 5-question checklist to figure out what to hand off
— 3 real workflows he runs at Anthropic (daily briefing, ad spend tracking, reporting)
— The single habit that makes every Claude output 10x better
— How to get your first finished deliverable in under 10 minutes

The gap between people using AI as a chatbot and people using it as an operator is widening fast.

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Austin, TX
78753

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