Marisol Marketing

Marisol Marketing Marisol Marketing is a Bloomington-Normal, IL based marketing agency that helps companies and organizations get visible online and in their communities.

Q: What’s the first thing customers notice about your brand?A: Your visual identity! Your logo, colors, typography, etc....
06/03/2026

Q: What’s the first thing customers notice about your brand?

A: Your visual identity! Your logo, colors, typography, etc. are often the very first impression your business makes.

It's important to remember that strong branding does more than just look good. It builds recognition, creates trust, and helps customers instantly understand who you are and what your business stands for.

Before someone reads your reviews, visits your website, or picks up the phone, they may have already formed an opinion based on your visual identity. Your logo, colors, typography, and overall graphic design are often the very first impression your business makes.

When your branding is consistent, customers feel more confident doing business with you. Consistency communicates professionalism.

🚀 We’re celebrating the launch of Central Illinois Continuum of Care IL-512's new website!The Central Illinois Continuum...
06/02/2026

🚀 We’re celebrating the launch of Central Illinois Continuum of Care IL-512's new website!

The Central Illinois Continuum of Care (CICoC) is a multi-county effort to end homelessness in the Central Illinois area. COC's across the U.S. bring together local nonprofits, government agencies, housing developers, healthcare providers, and people with lived experience to coordinate support, housing, and services for those experiencing homelessness.

We are thankful for the opportunity to be a partner on this project!

🔗 https://il-512.org

Happy Monday! Quick PSA: Our marketing strategy team is currently in "pre-coffee mode"☕️All ideas are temporarily being ...
06/01/2026

Happy Monday! Quick PSA: Our marketing strategy team is currently in "pre-coffee mode"☕️

All ideas are temporarily being held for quality control and caffeine approval.

Once the coffee kicks in, we'll return to delivering professional services that make sense. Until then, please ignore any pre-caffeine thoughts, decisions, or dramatic life conclusions.

As a small business owner, are you feeling overwhelmed by website, branding, and marketing decisions?Do you spend time w...
05/27/2026

As a small business owner, are you feeling overwhelmed by website, branding, and marketing decisions?

Do you spend time wondering what your competition is investing in marketing or what their greatest challenges are?

Are you wondering if you need to hire someone full-time?

We recently read through The Big Small Business Marketing Trends Report and found the information to be in line with what we hear from clients! (https://localiq.com/blog/small-business-marketing-trends-report-2026/)

Whether you have NO full-time employees dedicated to marketing or a small team, there may be gaps that Marisol Marketing can help fill.

Let's connect and set up a plan for the second half of the year!

Memorial Day is more than a long weekend — it’s a moment to remember the men and women who never made it home.Today, we ...
05/25/2026

Memorial Day is more than a long weekend — it’s a moment to remember the men and women who never made it home.

Today, we pause to honor their service and sacrifice.

FRI-YAY! Thank you, Big Box Disposal, for trusting us to support your business's growth!We've loved working with Peter a...
05/22/2026

FRI-YAY! Thank you, Big Box Disposal, for trusting us to support your business's growth!

We've loved working with Peter and Marty for the past 2+ years!

⭐⭐⭐⭐⭐

Happy Birthday to Daniel Hermes! 🥳Dan’s creativity, experience, and eye for great design make a huge impact for the clie...
05/21/2026

Happy Birthday to Daniel Hermes! 🥳

Dan’s creativity, experience, and eye for great design make a huge impact for the clients we serve every day!

Wishing you a fantastic birthday, Dan! 🎂👏

A logo and a brand style guide are not the same thing.  👀Your logo is the face of your business. It’s what people recogn...
05/20/2026

A logo and a brand style guide are not the same thing. 👀

Your logo is the face of your business. It’s what people recognize first. Your brand style guide is what keeps everything consistent behind the scenes — your colors, fonts, messaging, tone, imagery, and overall look and feel.

Without clear brand guidelines, even a great logo can feel inconsistent across your website, social media, signage, ads, and marketing materials.

Consistency matters because it builds trust, recognition, and a stronger customer experience over time.

A logo starts the brand. A style guide keeps the brand working together.

Need help creating a brand that feels consistent everywhere?

Let’s connect!

Did you know that our design team can knock out business cards, brochures, billboard designs, advertisements, signage an...
05/18/2026

Did you know that our design team can knock out business cards, brochures, billboard designs, advertisements, signage and more?

We recently worked with Ortega's Painting & Drywall on a new business card design. Santos's new cards:

✅ reflect their updated website and branding
✅ clearly communicate service offerings
✅ double as a review request card!

More online reviews can positively impact you Local SEO (search engine optimization) rating!

What graphic design project can we help knock off your list?

Let's connect!

Fun fact: your logo color is saying more about your business than you may think! 👀Here's a breakdown of the color psycho...
05/16/2026

Fun fact: your logo color is saying more about your business than you may think! 👀

Here's a breakdown of the color psychology of what each color might be saying about your business:

🔵 Blue signals trust, reliability, and professionalism. Understandably, the most popular color. Well-loved by banks, tech companies, and service businesses.

🔴 Red easily grabs the viewer's attention and communicates energy, urgency to take action, and confidence.

⚫ Black speaks to luxury, authority, and sophistication. Can be perfect for premium brands that want a polished image.

🟡 Yellow brings optimism, warmth, and confidence. Commonly used to create friendly, approachable brands.

🟢 Green symbolizes growth, health, and balance. Most popularly used for wellness, finance, and eco-conscious businesses.

🟣 Purple suggests creativity, wisdom, and originality. A favorite color for brands that want to stand out from the crowd.

Customers form first impressions in seconds and your brand colors help shape that perception instantly! For small businesses, branding isn’t just about looking good, it’s about being remembered by the right people.

Is your brand color helping customers trust you… or scroll past?

Want to chat with a designer? Let's connect!

Address

716 E Empire Street #2
Bloomington, IL
61701

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+13093061073

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