12/15/2021
Newsletters have so many benefits for your business/organization. They allow you to directly reach your target audience since your email will show right up in their inbox. It’s a great way to highlight and share what your company has been up to, promote upcoming events, and share your products and services and link to your site. If you’re a non-profit, newsletters work well for sharing your impact and can include a donation link. And this time of year especially is a great time to share, whether you’re an e-commerce site selling products before the holidays or doing an end-of-year round-up, highlighting your company’s accomplishments.
MailChimp is a free way to create newsletters. It’s super user-friendly, but there are tons of YouTube videos with directions if you get stuck. And of course you can always reach out if you need a hand!