Fig Tree Marketing

10/07/2024

A great day capturing the 31st Annual Mayfield Area Chamber of Commerce Golf Outing at StoneWater Golf Club! 📸 Proceeds from the tournament will help fund scholarships for Mayfield High School seniors, chamber programs, and civic activities of our member cities.

12/25/2023

Merry Christmas from Fig Tree Marketing! ❤️ We're grateful for the wonderful partnerships and exciting projects that have made 2023 truly special. Here's to another year of collaboration, creativity, and success in 2024. ✨🥂 Cheers!

Happy Saturday, Cleveland! Christmas is so close 🎄 Here's a pretty, festive scene captured downtown 💚❤️✨

Photo: Gabe Leidy Photography

12/18/2023

When it comes to your business’ social media game, are you really aiming right, or just throwing spaghetti on the wall? 😰🍝🫠

Enter 'content pillars' – your trusty anchors!

Content pillars are the foundation upon which a successful social media strategy stands. They are themes or topics that your content will be focused around and should align with your niche, products or services, the interests of your target audience, etc. If you’re not sure why your social media efforts aren’t yielding results, it could be due to a lack of structure that content pillars can help you establish.

Adopt a thoughtful, well-defined approach to your posting. It’ll make all the difference in your success! 🎉 Need help? DM us here or fill out our contact form at https://figtreemarketing.co/contact.

11/21/2023

We 🫶 our scheduling software!!

If you’re managing multiple social media accounts, a scheduling tool like Hootsuite, PLANN, or Sprout Social saves you tons of time by allowing you to schedule out your content in advance. Doing so can also help you maintain consistency in your post frequency (crucial to growth!), optimize your content, and plan your social media more strategically. Of course, do your research beforehand to find a software with features specific to your needs. 📲

11/04/2023

Instagram Stories put your brand front-and-center in your audiences’ feed (the top of the Instagram home screen) and let you post off-the-cuff content without clogging up your carefully curated profile grid! They're a perfect opportunity to showcase the fun, spontaneous side of your business and boost visibility and engagement.

Now that you have the inspo you need,👇 what are you waiting for?! Go put Stories to good use, and don’t forget to track your analytics to gauge what types of content resonate best with your followers.

10/31/2023

The best path for social media growth is through authenticity and community building. There are no shortcuts! 💪 Put your energy and focus on creating quality content and connections, not going “viral” or “hacking” the algorithm. Build a solid strategy in line with your business goals and aim to provide consistent value to your audience. You’ll have a much better chance at success.