SPRYTE Communications

11/19/2025

"Your Blog Could Easily be an OpEd"

In today’s content-driven world, a blog isn’t just a platform, it’s a springboard.

When done with purpose, your blog post has the potential to transcend the screen and become an op-ed in print or digital media. SPRYTE Communications highlights how thought-leadership pieces, initially written for your own blog, can be
repurposed to reach new audiences and elevate your brand.

Read more:

Many Blogs are well-written and present provocative, timely ideas. These Blogs can be repurposed as OpEds and placed in print media including newspapers, online e publications and trade magazines.

11/14/2025

"Different Cultures Understand Medicine Differently"

Medicine isn't experienced the same way by everyone and neither should your healthcare messaging be.

Cultural context deeply shapes how people interpret health, risk and treatment. In this blog, we explore how health communications can- and should- be more culturally aware.

See more here: https://www.sprytecom.com/different-cultures-understand-medicine-differently/

Different Cultures Understand Medicine Differently“Different cultures understand illness and medicine differently, presenting information in culturally relevant terms is essential for establishing trust and comprehension.”

11/12/2025

"Use Your Culture to Attract Top Talent"

Culture isn't just a perk, it's a powerful recruitment tool. In today's competitive job market, top candidates aren't just choosing jobs, they're choosing workplaces. Your organization's culture can set you apart.

In our latest blog, we dive into 8 actionable ways you can use your culture to attract and keep the kind of talent you want.

Read more here: https://www.sprytecom.com/use-your-culture-to-attract-top-talent/

Use these tips to showcase your agency's company culture and navigate the competitive hiring market.

11/08/2025

Clinical Professor Dr. Wendy Ross leads Jefferson Health’s efforts to provide autism-friendly care. With her help, the Honickman Center was thoughtfully designed with neurodivergent patients in mind. The director of the Jefferson Center for Autism and Neurodiversity believes the Honickman Center delivers not only the care patients need, but the care they deserve.

📺 Watch more about Dr. Ross’s work on CNN: https://cnn.it/3JsSsFV

11/05/2025

“The Media Advisory is a Critical Tool”

Well-written media advisories are the gateway to TV news coverage. A well-timed, passionate, creative and visually appealing media advisory is hard for news stations to pass up. Read more about how SPRYTE strategizes our news releases to get the maximum effect out of them in our blog “The Media Advisory is a Critical Tool.”

The Media Advisory is a critical media relations tool for encouraging television news coverage of a single event or function.

10/29/2025

“Timeless Stories Break Through Any Clutter”

In a world flooded with noise, the stories tha endure cut through.
We revisit a favorite: how one deeply human, timeless narrative turned into national coverage, even over a holiday weekend.
It’s proof that the right story, told well, will always find a place.

Learn more: https://www.sprytecom.com/timeless-stories-break-through-any-clutter-2/?utm_source=chatgpt.com

A Veteran’s Last Flight Brightens a Labor Day News Cycle In honor of Labor Day, we’re resharing our blog post about how telling heartfelt stories – like Crossroads Hospice’s special “Gift of a Day” event for a beloved veteran – is one of the best ways an organization can connect with t...

10/24/2025

"The Power of Personnel Announcements"

Big changes in your team? Don't let them go unnoticed.

Personnel announcements do more than share news, they build credibility, show momentum, and strengthen perceptions of your organization.

Check out our guide on using personnel announcements well, and why they matter more than you think: https://www.sprytecom.com/the-power-of-personnel-announcements/

The Power of Personnel AnnouncementsBeneath the simple personnel announcement there are often stories that bring the corporate mission statement to life.

10/15/2025

"Cultivating Relationships With Healthcare Journalists"

Want the media to be in your world rather than having to chase them?

In the highly regulated and fast-moving world of healthcare, strong relationships with journalists are essential.

Learn how to build trust, understand their needs and become a go-to resource in our blog: https://www.sprytecom.com/cultivating-relationships-healthcare-journalists/

Capturing the attention of a healthcare reporter is the age-old challenge for health communications professionals. But, you can improve your odds if you remember the “relations” part of public relations.

10/08/2025

Television broadcaster, professor, producer- Philadelphians knew Lew Klein for his talent in many positions. His passing in June 2019 led many to share their professional and personal experiences with Klein. His legacy lives on in many ways, including at his namesake Klein College of Media and Communication at Temple University, named two years before his passing, and the annual Lew Klein Alumni in the Media Awards ceremony. On October 22, 2025, the event will recognize seven Temple alumni who demonstrate excellence in their media careers: Lesly Attarian, Joe Carolei, John Clark, Jordy Freed, Kia Johnson, Darla Price and Beccah Hendrickson.

Register to attend the Lew Klein Alumni in the Media Awards here:
https://alumni.temple.edu/s/705/bp24/interior.aspx?sid=705&gid=1&pgid=16039&cid=33012&ecid=33012

Read more about SPRYTE’s personal experience with Lew Klein here:

Honoring Lew Klein’s Life and LegacyYesterday, Temple University held a community memorial celebration for Lew Klein – a Philadelphia broadcasting pioneer and local icon who passed away last month at age 91.

02/21/2024

Learn about the mission and values of the PA CDFI.