11/02/2024
Snap Gains on Results Indicate That the Ad Revamp Is Effective
Snap Inc.'s third-quarter revenue marginally exceeded analysts' projections, indicating that marketers are taking notice of the company's redesigned advertising division. During prolonged trading, the shares increased.
Sales for the period ending September 30th climbed 15% to $1.37 billion.
Forbes data shows that analysts' average forecast was $1.36 billion. Thanks to a greater emphasis on video content, the social media business also exceeded predictions for the number of users on the Snapchat app.