Marketing Yoda

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This week, delivers another gem. The two quotes in section 2 are worth printing and posting as daily reminders. Thank ...
10/04/2019

This week, delivers another gem. The two quotes in section 2 are worth printing and posting as daily reminders. Thank you for the continued great work!

“The most wisdom per word of any newsletter on the web.” | James Clear Happy Thursday! Here are 3 ideas, 2 quotes, and 1 question for the week… 3 IDEAS FROM ME I. The costs of your good habits are in the present. The costs of your bad habits are in the future. II. Why focus …

Responsible and effective sales and marketing starts and end with customer empathy.
09/04/2019

Responsible and effective sales and marketing starts and end with customer empathy.

What drew that woman to the beautifully packaged candles? Are customers who ask for assistance more likely to buy than those who don’t? Why did the mother put that box of cereal back on the shelf after reading the label? What stories do parents tell their children about money when they ask for som...

If you struggle with some form of perfectionism (I do!), this one's for you!
08/13/2019

If you struggle with some form of perfectionism (I do!), this one's for you!

There are some instances where doing a “good enough” job is sufficient. But when you’re not in a life-or-death setting, aiming for perfection shouldn’t be the goal.

Love This Variation of a Gratitude Journal!
08/13/2019

Love This Variation of a Gratitude Journal!

Pinkcasts: short, informal, low-fi videos offering tips, recommendations, or whatever happens to be on my mind. Sent on the 1st and 3rd Tuesdays of every month.

Out of sight, Out of Mind! What other additions/subtractions can you make in your environment to move you closer to you...
08/12/2019

Out of sight, Out of Mind! What other additions/subtractions can you make in your environment to move you closer to your goals?

It’s hard to avoid something if it’s easy and convenient.

Monday wisdom from Seth!
07/29/2019

Monday wisdom from Seth!

(Unless they want to) Humans are unique in their ability to willingly change. We can change our attitude, our appearance and our skillset. But only when we want to. The hard part, then, isn’t…

If you’d like to explore some impact producing changes with your marketing, Shamrock can not only show you how to get th...
07/16/2019

If you’d like to explore some impact producing changes with your marketing, Shamrock can not only show you how to get there but also provide a variety of routes and options to ensure you arrive at the right destination.

If you’re going to do a presentation (instead of sending a memo)… If you’re going to do a sales call (instead of staying home)… it’s because you want to make a change …

Interesting guy and some tips every business can benefit from.
07/04/2019

Interesting guy and some tips every business can benefit from.

The founder and CEO discusses how risk taking and passion fueled Zoom's multi-billion-dollar growth.

Awareness or action? Action is the key but what holds people back? Confusion and a lack of clarity around how or why som...
07/03/2019

Awareness or action?

Action is the key but what holds people back? Confusion and a lack of clarity around how or why something is a benefit to them. If you want to improve your brand clarity, check out and Don Miller!

Some projects suffer from a lack of awareness. If only more people knew about what you were offering, you’d be fine. But most projects don’t have that problem, not really. The problem i…

Does your company have an identity crisis? It could be costing you more than you think. Oslo’s story is a great exampl...
07/02/2019

Does your company have an identity crisis? It could be costing you more than you think. Oslo’s story is a great example of the cost and confusion that’s caused by not having a consistent brand identity. If this feels more familiar than you’d like, let’s talk!

Who knew old logos could cost a city so much money?

Looking for more ideas like this? We have a team of idea generators and product expects to help you find the right item...
07/02/2019

Looking for more ideas like this? We have a team of idea generators and product expects to help you find the right item(s) for your next promotion.

Here's how the Unicorn Effect is impacting our favorite picks for this year's top holographic, rainbow and iridescent promotional gifts.

I might change the last line to “Perfect is the enemy of good ENOUGH.”
07/01/2019

I might change the last line to “Perfect is the enemy of good ENOUGH.”

It’s possible to build a car that will never injure the driver, regardless of the severity of the crash. The thing is, it will be so heavy, it won’t move, and so wide, it won’t fi…

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