08/05/2026
It’s National Travel and Tourism Week, and the 2026 outlook is massive! 🏕️
Between the USA 250th and the Route 66 Centennial, the "Great American Road Trip" is back. But let's keep it real: with rising gas prices, guests are watching their wallets. This doesn't mean they aren't traveling; it means they’re staying closer to home.
Is your park ready to capture the "near-home" camper? 📍
Now is the time to pivot your strategy. Targeting guests within a 100-200 mile radius can turn a "too expensive" trip into the perfect local getaway. Our Roasted Marshmallow Method™ helps you dial in that local appeal and ensure you're the first choice for the summer of the local road trip.
Don’t let the costs scare off your season. Let’s make sure your digital front desk is showing the value of a great stay, right in their backyard!
How are you adjusting your marketing for the rise in travel costs? Let's talk strategy in the comments! 👇