Content 151

03/08/2026

The AI wave isn’t on it way, it’s already here. 🌊
For financial advisors, this is a make-or-break moment: ride the wave with purpose or risk being swept away.

The key? Adopt AI intentionally and Integrate strategically.

Learn how at AI University during the T3 Conference.

Conference starts Monday! $200 off registration using the code: T326CONTENT151 https://t3conferences.com/register/

03/07/2026

The internet has evolved, from a library where we search for knowledge to a fast-food court where AI serves up instant, tempting answers.
But here’s the catch to that: speed doesn't mean substance.

For professionals, the challenge now is to stay wholesome in a world hooked on convenience. Offering the depth, trust, and personalization AI can’t replicate. The key to thriving?

Understand how the system works, then play smarter within it. 💡

$200 off registration using the code: T326CONTENT151

https://t3conferences.com/register/

02/27/2026

AI isn’t just innovation, it’s acceleration. Ruthless in its push for efficiency. What used to take years now happens in seconds. T3 isn’t just another conference. It’s a timeout. A place to step back, get grounded, and ask: “Do I really understand what’s reshaping my business?”

Suleman Din breaks down why T3 is so important.

$200 off registration using the code: T326CONTENT151

https://t3conferences.com/register/"

02/25/2026

The industry’s in motion.�Tech. Trends. Transformation.�And now, optimization. Every attendee at T3 will get exclusive access to The AdvisorTech Supplement.A full guide to this year’s tools, insights, and innovators.�It’s not another brochure.�It’s your blueprint for what’s next.

Take advantage of $200 off registration using the code: T326CONTENT151

https://t3conferences.com/register/

02/24/2026

Juggling everything at an industry conference can be hard—there's so many great vendors to see, networking to do... and presentations to watch. It can help to come prepared with a few sessions can't miss sessions in mind.

Here's what Shawna's looking forward to. You can find her and Pam in New Orleans to chat all things marketing and AI.

If you haven't registered yet, use code T326Content151 for $200 off!

02/20/2026

Wealth management was already shifting.

Succession.
Consolidation.
Breakaways.

And then AI hit. 🤖

In the past, you chose when to adopt automation. Now? It’s moving whether you are or not.

When we talked with Suleman at AdvisorEngine about this year’s T3 Conference, one thing was clear: This isn’t about shiny tools.

It’s about understanding what you’re investing in—before you invest.

T3's AI University is focused on education and strategy, not just demos. Because layering tech onto a firm without direction isn’t innovation.

It’s noise.

If AI is going to shape the next decade, this is the year to get smart about it.

Link to register in comments... use the code T326CONTENT151 for $200 off registration

01/30/2026

"Do I need to be making video content?" Well... YouTube is, without a doubt, the most popular social media platform across every demographic.

But not all video is created equal. And video performance on other platforms fluctuates over time.

So... you might want to start creating video, but you don't necessarily need to start filming TikTok's.

We get into the details of what you need to know about social media heading into 2026... and we'll be digging into more practical tips over the next few months. http://www.content151.com/insights/social-media-got-fully-reworked-in-2025

01/23/2026

We recently dove into the AI basics everyone is getting wrong with our friends at Myriad & Impact. If you missed the webinar and want to learn more, join us as we attend AI university at T3 March 9-12.

You can register via the link in comments, and be sure to take advantage of $200 off registration using the code: T326CONTENT151

01/22/2026

Did your impressions and engagement change last year... even though you didn't do anything differently?

That's because social platforms completely overhauled how they serve content to users... and that means a total retooling for anyone hoping to create content that resonates.

We get into what exactly happened and why in our January newsletter, now on the blog. http://www.content151.com/insights/social-media-got-fully-reworked-in-2025

01/21/2026

Did you miss our webinar on the best ways to use AI effectively? Don't worry, you can still catch the replay for a limited time. We answer questions like:

➡️ How search and social have changed
➡️ Building a website and social post that stand out
➡️ How to use AI effectively when you're creating content

Sign up to watch the replay: https://mailchi.mp/content151/replay-signup-content-marketing-in-the-age-of-ai-powered-search

01/19/2026

Missed the live webinar? Sign up to get the replay - https://mailchi.mp/content151/replay-signup-content-marketing-in-the-age-of-ai-powered-search

AI isn't the future, it's already here... and you have Google to thank (or blame, if you aren't prepared).

Starting in 2024, Google slowly began rolling out AI summaries to the top of its search functionality. For awhile, this was available on desktop only. Then, it was a feature you could opt out of.

But the search engine, which dominates web queries, has slowly adjusted its algorithms to feature fewer websites on it's "ranking pages" and a more prominent AI summary.

The result? 87% of adults now get information via AI summaries, according to a summary by Centerfield.

It's a strategy that's worn down even the biggest opponents to AI summaries ... like me. 🙋🏼‍♀️ As an English and history major, I LOVE going to primary sources for information... but even I don't want to work that hard to find an answer when AI is handing it to me on a silver platter.

Watching my own habits change was a wake up call: We can't keep marketing to people in the same ways.

The good news is: If you never bothered to learn about SEO and SERP and keywords ... you may never have to.

I'm partnering with my friends at Myriad Advisor Solutions to dig into how the internet is changing and what you need to do to ensure your content and website stand out. The equally smart digital experts at Impact Communications will be hosting.

It's a can't-miss webinar if you want to stay ahead of the curve in 2026.

Wednesday Jan. 14 at 4pm CT.
(Registration link in comments.)

01/18/2026

Everything about social media changed in 2025. Users fled X (formerly Twitter)... and Meta (FB and IG) reworked its algorithm to be powered by AI. LinkedIn, meanwhile, overhauled everything to deprioritize AI-generated content.

So what ACTUALLY happens when you share something on social media? And what the heck happened to your posts in 2025?

We started digging into ALL OF THAT in our January newsletter, now available on the Content 151 website: www.content151.com/insights/social-media-got-fully-reworked-in-2025