Connect on Social

Connect on Social Clear, simple content that puts YOU at the heart of the conversation. Connect, Create & Convert!

06/21/2023

t's time to draw the line. ME content or THEM content?

I want to touch on the ME content vs. THEM content

Because, if you find that you're only getting love from your usual audience while nobody new is peeping your content...

It’s because you're creating too much “ME” content! Sure, it may light you up and give you all the right feels when you post something YOU think is great, but what about your community? What are they actually interested in right now? What do they need or desire...

Here's the tea: your “ME" content is only relevant to people who already know, like, and trust you.

That's why you keep seeing the same engagement over and over again. If you want to see a wider audience, you need to start creating “THEM” content.

Start creating content with your ideal client in mind - the ones who may not know you yet, but will be compelled to engage with your brand personality and style and eventually do business with you!

Here's the difference between “ME” and “THEM” content: ME content screams, "Look at how awesome I am!", "look what I can do" while them content says, "I get you, I understand you, and I'm here to help you on your journey."

See the difference?

so if you want to reach a wider audience, it's time to switch it up. Stop with the "me" content and start delivering the "them" content that your audience craves.

Trust me, your community will thank you for it!

If you are struggling with this, I highly recommend that you download my free guide that will give you the help you need to create more THEM content! Link in bio

Time to simplify the complex!One's on a mission to close the deal, while the other's aim is to build trust and credibili...
06/14/2023

Time to simplify the complex!

One's on a mission to close the deal, while the other's aim is to build trust and credibility. That's right, we're talking about copy vs. content!

Copy's whole deal is all about taking action and selling. Think landing pages, email, or website - you name it! It's all about getting people to take action and buy your service or product.

On the other hand, content is there to educate, inform, and establish trust. Whether it's social media captions or blog posts, building connections with your audience is the name of the game. Connecting before converting.

But here's the kicker: you need both! Content which is your WORDS builds trust and authority with your audience, with a goal to get them to convert to where your copy hangs out like on your sales page, website, landing page etc.

Make sense? We love to hear your thoughts on this subject!

Curiosity may have killed the cat, but it's what keeps us humans clicking…Ready to make your posts pop? Check out these ...
06/13/2023

Curiosity may have killed the cat, but it's what keeps us humans clicking…

Ready to make your posts pop? Check out these 3 headline hacks!

ANNOUNCEMENT:
A blunt description about what's happening now, what's available, coming up, etc.

Example - Don't miss out on this opportunity, because it won't come around again...

POLARIZING:
A strong opinion about the topic you're writing on.

Example - Want to know why you're not making money? You're getting friend-zoned...

SEXY:
Take the sexy part of your caption and double it up as your headline.

Example - This has to be the biggest kept secret
on social media right now.

Save this post for the next time you get stuck!

Here's the cold, hard truth: your sales game is weaker than grandma's tea. Fear not, we've got the Cure to help!Most rea...
06/12/2023

Here's the cold, hard truth: your sales game is weaker than grandma's tea. Fear not, we've got the Cure to help!

Most reader’s will stop their scroll and make their initial assumptions about you based just on what they see.

However, what is going to keep them around and take that next step with you (whether it's clicking on your bio, your CTA, leaving a comment or sending a DM) are your WORDS.

Get your hands on our free guide packed with priceless insights to build an unbreakable connection with your audience and keep them captivated right into clicking your website link. Don't miss out on this golden opportunity!

Link in Comment section!

Forget the beat around the bush version of social media strategy--this is your cheat sheet! If you want your business to...
01/10/2023

Forget the beat around the bush version of social media strategy--this is your cheat sheet!

If you want your business to be seen and grow your sales in this digital world of billions, it's time to shape up those strategies.

Here are some no-nonsense tips that will get you where need to go and keep you there!

So come join us as we help drive YOUR success story - trust us when we say there’s more than meets the eye… but only if YOU show up!

Don't forget to follow Connect on Social

Get ready to turbocharge your business in 2023! A new era is loading.....As you've notice we've rebranded our name to al...
01/04/2023

Get ready to turbocharge your business in 2023! A new era is loading.....

As you've notice we've rebranded our name to align with our goals this year. We have sent out email's the last several weeks letting you know of the change and now it's officially here!

And let me tell you, a new era of social media marketing is here and we're sharing all the secrets on how to use your social platforms to drive sales into your business this year!

Forget about endless REELS and lives 10x's a week on 5 different platforms!

This year we're cutting straight through the noise with clear messaging that will deliver tangible results. No more overwhelm or confusion when it comes to marketing your business online this year!

Tell us one goal you've for your business using social media this year?

3 more weeks till we meet 2023!I'm definitely grateful for the opportunities I've had working with your business and the...
12/06/2022

3 more weeks till we meet 2023!

I'm definitely grateful for the opportunities I've had working with your business and the pleasure of freelancing on many projects in 2022.

As we approach the new year, I like to share the deets to our social media roadmap!

70% of our business was spent working with clients and projects in the "Sales Engine" part of the roadmap...

Let's face it, if you're providing a service or product the most important part of your social media efforts should lead to a strong sales engine!

Which part of the Road Map will you be focusing on in 2023?

Need help? Let me know

Don't forget to follow Connect on Social and turn on the notifications📢 for more tips and advise on digital marketing!

There is so much confusing info out there about social media.What could/should I post?How wide or narrow?Where do I post...
04/05/2022

There is so much confusing info out there about social media.

What could/should I post?
How wide or narrow?
Where do I post more on stories or feed?

Too many people trying to apply marketing concepts (niche etc) to social media growth and community building. Those type of concepts were created to save on marketing budgets (Ads).

You as a brand/business have a vast opportunity to reach millions, without spending a single cent. The key is understanding who and why you are creating content on your social platforms and then creating a solid strategy.

Save this for the next time you have these questions.

Hi 🖐, I'm Shana!
I help businesses save time building communities that demonstrate social proof and attract clients and referrals!

Need help? Send me a DM!

Follow Connect on Social and turn on the notifications📢 for more tips on social media!

If you want to increase your brand awareness, leads and sales just posting is not enough! You need to post with a strate...
03/31/2022

If you want to increase your brand awareness, leads and sales just posting is not enough! You need to post with a strategy.

You will want to save this post the next time you are writing out your content!

Hi 🖐, I'm Shana!
I help businesses save time building communities that demonstrate social proof and attract clients and referrals!
Need help? Send me a DM!

Follow Connect on Social and turn on the notifications📢 for more tips on social media!

One HOOK a day keeps the Doctor away 👌If you’re creating content this weekend make sure you save this post to take advan...
03/25/2022

One HOOK a day keeps the Doctor away 👌

If you’re creating content this weekend make sure you save this post to take advantage of these suggestions! ⚡️

▶ Was this helpful? Let me know!

Hi 🖐, I'm Shana!
I help businesses save time building communities that demonstrate social proof and attract clients and referrals!

Need help? Send me a DM!

Follow Connect on Social and turn on the notifications📢 for more tips on social media!

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About SC Social Brand

At SC Social Brand, We believe everyone's brand has a story to share. I help small business owners, early-stage entrepreneurs, and bloggers on how to create a magnetic social brand presence on their digital platforms.

My mission is to help your business create your Social Brand and make your mark in the digital world through brand strategy and internet marketing.

Learn how to connect your brand to your ideal audience, by closing the gap between where your audience is and where they want to be! I will teach you how to create your social brand strategy to increase visibility and engagement while optimizing and monetizing your platforms. Grow your business credibility and convert your ideal audience into future clients.

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