06/17/2026
If you’re a business owner or in sales, you’re going to want to read this 👇🏻
We’ll use my experience as an example…
I LOVE sushi and I’m always looking for new sushi restaurants in the Tampa Bay area.
When I find a new restaurant, the first place I go is social media because I’m trying to learn more about the restaurant and get a feel for what they have to offer and the overall atmosphere.
If they don’t have an account that looks active or they aren’t showing why I should choose them over competitors… I’m probably going to drive the extra 8-10 miles and go somewhere I know will be worth the drive and experience.
This is the piece most businesses owners are either missing - or not capitalizing on.
They put all their hard work, time, effort, and money into their product or service. And when they aren’t making sales, they start spending more money trying to refine it.
Yet in reality - the product or service itself is PHENOMENAL.
The issue is, no one knows about it.
They:
1. Are barely marketing it
2. Aren’t marketing it in a way that actually coverts.
Most biz owners think social media and spending money on marketing is a waste of time.
When the truth is: it’s the one thing they’ll actually have the highest ROI in.
4.9 BILLION people are active on social platforms. Chances are 👉🏻 every owners audience is there.
Anytime you say “I don’t think social media/having an online presence is needed” - you’re missing out customers like me who couldn’t find you online - so we drove to a competitor.
The bottom line? If you want to build a genuine connection, trust/loyalty, and land more clients… you have to take the time to build a powerful online presence and ensure your customers aren’t missing out on you.
Your brand doesn’t live in your storefront.
It lives in your audience’s feed.
If you’re a business owner, I’d love to connect and learn how I can support you. Feel free to send me a private message on here.
Looking forward to chatting 🤍
Regards,
Bonnie