Rapp Creative Studio

04/14/2026

When someone finds your business online, your website has a few seconds to convince them to stick around. A lot of the time, something gets in the way before they ever reach out. The problem is those friction points aren’t always easy to spot when you’re on the inside looking out. Here’s a rundown of the most common ones and what to do about them. Link in comments!

02/19/2026

Check it out!

Chicago-based production sound mixer Matt Vogel brings more than 25 years of experience across documentary, branded, and commercial productions in over 70 countries, delivering production sound without borders. Throughout his career, Vogel has worked on projects ranging from network television and b...

02/17/2026

SoundTravels.tv is Matt Vogel's website for his work as a production sound mixer based in Chicago (and beyond).

After several in-depth conversations with Matt, the goal was clear: build a content-first website that attracts high-intent search traffic and converts it into booking inquiries, all without losing the authenticity of Matt's voice.

SEO-first structure: Pages built to rank for high-intent searches like “Chicago production sound mixer” (and nearby markets), while giving a producers a fast & credible place to vet Matt Vogel.

DNS + infrastructure migration into my managed web hosting stack, with a CDN layer for speed and stability.

Portfolio built as indexable posts that add context to Matt's production sound work, reinforces credibility, and creates long-tail SEO opportunities beyond a generic “Work” grid.

SoundTravels.tv is Matt Vogel's website for his work as a production sound mixer based in Chicago (and beyond).

02/09/2026

Publishing blog content is one of the simplest ways to grow visibility, build trust, attract traffic, and build authority, helping your domain rank for terms that lead to sales. Done right, a blog becomes an asset that works for you long after it’s published.

The more useful content you publish, the more momentum you build. Good quality content creates a snowball effect that drives compounding traffic and builds authority.

Read Full Article Here: https://creative.henrirapp.com/insights/blogging-why-how/

02/04/2026

Hi, I’m Henri Rapp, a creative director, copywriter, and website designer. My expertise lies in nexus of creative direction, strategy, logistics, & technical ex*****on. I operate Rapp Creative Studio, a solo web design, copywriting & website media production company.

Clarity & Collaboration guides all my work through every stage. Clarity in goals, messaging, design, & communication.

Beyond website design, I also work as a freelance production sound mixer (Henri Rapp Recording) in the film, TV, & commercial production industry with an extensive resume of international clients. When I’m not working, I love cooking, art, espresso, vinyl records, and spending time with my wife & son.

If you need a website, let’s discuss how a website can help your business! Let’s Rapp!